In 2010, worldwide analog revenue bounced back strongly with a 32 percent increase over 2009. Several suppliers outperformed the industry and gained market share in this segment.

The market leader in worldwide analog revenue in 2010 was Texas Instruments. With over 14 percent market share, Texas Instruments grew market share in the analog industry by increasing overall analog revenue by 42 percent in 2010. The next largest player was STMicroelectronics with just over 10 percent share and Infineon Technologies was the third largest player with close to 8 percent share. Both STMicroelectronics and Infineon Technologies participate in the application specific analog market while Texas Instruments garners most if its revenue from the general purpose or multimarket analog product market. Analog Devices was the fourth largest supplier and Maxim Integrated Products was the fifth largest supplier.

Key product markets in analog are power management, RF ICs, data converters, and special purpose consumer products such as audio amplifiers and high speed interface. The current market leaders are reflected in these strong product categories. Texas Instruments is the number one supplier of power management ICs, while Infineon Technologies has the leading position in RF ICs. Analog Devices has a strong position in the data converter market and STMicroelectronics is the number one supplier in automotive products and also a leading player in both RF and consumer.
 

TABLE OF CONTENTS

Significant Findings
  Market Share Summary
  Analog Market Update

Supplier Profiles
 Texas Instruments
 STMicroelectronics
 Infineon Technologies
 Analog Devices
 Maxim Integrated Products
 NXP Semiconductors
 National Semiconductor
 Linear Technology
 Renesas Electronics
 ON Semiconductor

Product Segment Revenue Share
 Total Analog
 Application Specific Analog
 General Purpose Analog
 Automotive Analog ASSPs
 Computer Analog ASSPs
 Consumer Analog ASSPs
 Communications Analog ASSPs
 Wireless Analog ASSPs
     Mobile Phone Analog ASSPs
     Wireless Infrastructure Analog ASSPs
     Short Range Wireless Analog ASSPs
     Other Wireless Analog ASSPs
 Wired Analog ASSPs
 Industrial Analog ASSPs
Amplifiers and Comparators (Signal Conditioning)
     General Purpose Amplifiers
     Low Power Amplifiers
     Low Voltage Amplifiers
     High Speed Amplifiers
     Instrumentation Amplifiers
     Precision Amplifiers
                                                        
Data Converters
     Analog to Digital Converters
     High Speed Analog to Digital Converters
     Digital to Analog Converters
     Other Converters
 Interface
 Power
     Linear Regulators
     Switching Regulators
     Voltage References
     Other Power

Market Segment Revenue Share
 Automotive
 Computers
 Consumer
 Wireless
 Wired
 Industrial
 Analog Market Segment Revenue Share

Methodology

LIST OF TABLES

Table 1: Worldwide Analog Revenue Forecast by Product Type
Table 2: 2010 and 2009 Worldwide Analog Revenue Share by Supplier
Table 3: 2010 and 2009 Americas Analog Revenue Share by Supplier
Table 4: 2010 and 2009 Europe Analog Revenue Share by Supplier
Table 5: 2010 and 2009 Japan Analog Revenue Share by Supplier
Table 6: 2010 and 2009 Asia Pacific Analog Revenue Share by Supplier
Table 7: 2010 and 2009 Worldwide Application Specific Analog Revenue Share by Supplier
Table 8: 2010 and 2009 Americas Application Specific Analog Revenue Share by Supplier
Table 9: 2010 and 2009 Europe Application Specific Analog Revenue Share by Supplier
Table 10: 2010 and 2009 Japan Application Specific Analog Revenue Share by Supplier
Table 11: 2010 and 2009 Asia Pacific Application Specific Analog Revenue Share by Supplier
Table 12: 2010 and 2009 Worldwide General Purpose Analog Revenue Share by Supplier
Table 13: 2010 and 2009 Americas General Purpose Analog Revenue Share by Supplier
Table 14: 2010 and 2009 Europe General Purpose Analog Revenue Share by Supplier
Table 15: 2010 and 2009 Japan General Purpose Analog Revenue Share by Supplier
Table 16: 2010 and 2009 Asia Pacific General Purpose Analog Revenue Share by Supplier
Table 17: 2010 and 2009 Worldwide Automotive Analog ASSP Revenue Share by Supplier
Table 18: 2010 and 2009 Americas Automotive Analog ASSP Revenue Share by Supplier
Table 19: 2010 and 2009 Europe Automotive Analog ASSP Revenue Share by Supplier
Table 20: 2010 and 2009 Japan Automotive Analog ASSP Revenue Share by Supplier
Table 21: 2010 and 2009 Asia Pacific Automotive Analog ASSP Revenue Share by Supplier
Table 22: 2010 and 2009 Worldwide Computer Analog ASSP Revenue Share by Supplier
Table 23: 2010 and 2009 Americas Computer Analog ASSP Revenue Share by Supplier
Table 24: 2010 and 2009 Europe Computer Analog ASSP Revenue Share by Supplier
Table 25: 2010 and 2009 Japan Computer Analog ASSP Revenue Share by Supplier
Table 26: 2010 and 2009 Asia Pacific Computer Analog ASSP Revenue Share by Supplier
Table 27: 2010 and 2009 Worldwide Consumer Analog ASSP Revenue Share by Supplier
Table 28: 2010 and 2009 Americas Consumer Analog ASSP Revenue Share by Supplier
Table 29: 2010 and 2009 Europe Consumer Analog ASSP Revenue Share by Supplier
Table 30: 2010 and 2009 Japan Consumer Analog ASSP Revenue Share by Supplier
Table 31: 2010 and 2009 Asia Pacific Consumer Analog ASSP Revenue Share by Supplier
Table 32: 2010 and 2009 Worldwide Communications Analog ASSP Revenue Share by Supplier
Table 33: 2010 and 2009 Americas Communications Analog ASSP Revenue Share by Supplier
Table 34: 2010 and 2009 Europe Communications Analog ASSP Revenue Share by Supplier
Table 35: 2010 and 2009 Japan Communications Analog ASSP Revenue Share by Supplier
Table 36: 2010 and 2009 Asia Pacific Communications Analog ASSP Revenue Share by Supplier
Table 37: 2010 and 2009 Worldwide Wireless Analog ASSP Revenue Share by Supplier
Table 38: 2010 and 2009 Worldwide Mobile Phone Analog ASSP Revenue Share by Supplier
Table 39: 2010 and 2009 Worldwide Wireless Infrastructure Analog ASSP Revenue Share by Supplier
Table 40: 2010 and 2009 Worldwide Short Range Wireless Analog ASSP Revenue Share by Supplier
Table 41: 2010 and 2009 Worldwide Other Wireless Analog ASSP Revenue Share by Supplier
Table 42: 2010 and 2009 Worldwide Wired Analog ASSP Revenue Share by Suppliers           
Table 43: 2010 and 2009 Worldwide Industrial Analog ASSP Revenue Share by Supplier
Table 44: 2010 and 2009 Americas Industrial Analog ASSP Revenue Share by Supplier
Table 45: 2010 and 2009 Europe Industrial Analog ASSP Revenue Share by Supplier
Table 46: 2010 and 2009 Japan Industrial Analog ASSP Revenue Share by Supplier
Table 47: 2010 and 2009 Asia Pacific Industrial Analog ASSP Revenue Share by Supplier
Table 48: 2010 and 2009 Worldwide Signal Conditioning Revenue Share by Supplier
Table 49: 2010 and 2009 Americas Signal Conditioning Revenue Share by Supplier
Table 50: 2010 and 2009 Europe Signal Conditioning Revenue Share by Supplier
Table 51: 2010 and 2009 Japan Signal Conditioning Revenue Share by Supplier
Table 52: 2010 and 2009 Asia Pacific Signal Conditioning Revenue Share by Supplier
Table 53: 2010 and 2009 Worldwide General Purpose Amplifier Revenue Share by Supplier
Table 54: 2010 and 2009 Worldwide Low Power Amplifier Revenue Share by Supplier
Table 55: 2010 and 2009 Worldwide Low Voltage Amplifier Revenue Share by Supplier
Table 56: 2010 and 2009 Worldwide High Speed Amplifier Revenue Share by Supplier
Table 57: 2010 and 2009 Worldwide Instrumentation Amplifier Revenue Share by Supplier
Table 58: 2010 and 2009 Worldwide Precision Amplifier Revenue Share by Supplier
Table 59: 2010 and 2009 Worldwide Comparator Revenue Share by Supplier
Table 60: 2010 and 2009 Worldwide Data Converter Revenue Share by Supplier
Table 61: 2010 and 2009 Americas Data Converter Revenue Share by Supplier
Table 62: 2010 and 2009 Europe Data Converter Revenue Share by Supplier
Table 63: 2010 and 2009 Japan Data Converter Revenue Share by Supplier
Table 64: 2010 and 2009 Asia Pacific Data Converter Revenue Share by Supplier
Table 65: 2010 and 2009 Worldwide Analog to Digital Converter Revenue Share by Supplier
Table 66: 2010 and 2009 Worldwide High Speed Analog to Digital Converter Revenue Share by Supplier
Table 67: 2010 and 2009 Worldwide Digital to Analog Converter Revenue Share by Supplier
Table 68: 2010 and 2009 Worldwide Other Converter Revenue Share by Supplier
Table 69: 2010 and 2009 Worldwide Interface Revenue Share by Supplier
Table 70: 2010 and 2009 Americas Interface Revenue Share by Supplier
Table 71: 2010 and 2009 Europe Interface Revenue Share by Supplier
Table 72: 2010 and 2009 Japan Interface Revenue Share by Supplier
Table 73: 2010 and 2009 Asia Pacific Interface Revenue Share by Supplier
Table 74: 2010 and 2009 Worldwide Power Revenue Share by Supplier
Table 75: 2010 and 2009 Americas Power Revenue Share by Supplier
Table 76: 2010 and 2009 Europe Power Revenue Share by Supplier
Table 77: 2010 and 2009 Japan Power Revenue Share by Supplier
Table 78: 2010 and 2009 Asia Pacific Power Revenue Share by Supplier
Table 79: 2010 and 2009 Worldwide Linear Regulator Revenue Share by Supplier
Table 80: 2010 and 2009 Worldwide Switching Regulator Revenue Share by Supplier
Table 81: 2010 and 2009 Worldwide Voltage Reference Revenue Share by Supplier
Table 82: 2010 and 2009 Worldwide Other Power Revenue Share by Supplier
Table 83: 2010 and 2009 Worldwide Analog Revenue Share by Supplier for the Automotive Market
Table 84: 2010 and 2009 Worldwide Analog Revenue Share by Supplier for the Computer Market
Table 85: 2010 and 2009 Worldwide Analog Revenue Share by Supplier for the Consumer Market
Table 86: 2010 and 2009 Worldwide Analog Revenue Share by Supplier for the Wireless Market
Table 87: 2010 and 2009 Worldwide Analog Revenue Share by Supplier for the Wired Market
Table 88: 2010 and 2009 Worldwide Analog Revenue Share by Supplier for the Industrial Market
                                                                                          
LIST OF FIGURES

Figure 1: 2010 Worldwide Analog Revenue Share by Supplier
Figure 2: Worldwide Analog Revenue Forecast by Product Type
Figure 3: 2010 Worldwide Analog Revenue Share by Product Type
Figure 4: 2010 Worldwide Analog Revenue Share by Supplier
Figure 5: 2010 Worldwide Analog Revenue Share by Supplier
Figure 6: 2010 Worldwide Application Specific Analog Revenue Share by Supplier
Figure 7: 2010 Worldwide General Purpose Analog Revenue Share by Supplier
Figure 8: 2010 Worldwide Automotive Analog ASSP Revenue Share by Supplier
Figure 9: 2010 Worldwide Computer Analog ASSP Revenue Share by Supplier
Figure 10: 2010 Worldwide Consumer Analog ASSP Revenue Share by Supplier
Figure 11: 2010 Worldwide Communications Analog ASSP Revenue Share by Supplier
Figure 12: 2010 Worldwide Wireless Analog ASSP Revenue Share by Supplier
Figure 13: 2010 Worldwide Wired Analog ASSP Revenue Share by Supplier
Figure 14: 2010 Worldwide Industrial Analog ASSP Revenue Share by Supplier
Figure 15: 2010 Worldwide Signal Conditioning Revenue Share by Supplier
Figure 16: 2010 Worldwide Data Converter Revenue Share by Supplier
Figure 17: 2010 Worldwide Interface Revenue Share by Supplier
Figure 18: 2010 Worldwide Power Revenue Share by Supplier
Figure 19: 2010 Worldwide Analog Revenue Share by Supplier for the Automotive Market
Figure 20: 2010 Worldwide Analog Revenue Share by Supplier for the Computer Market
Figure 21: 2010 Worldwide Analog Revenue Share by Supplier for the Consumer Market
Figure 22: 2010 Worldwide Analog Revenue Share by Supplier for the Wireless Market
Figure 23: 2010 Worldwide Analog Revenue Share by Supplier for the Wired Market
Figure 24: 2010 Worldwide Analog Revenue Share by Supplier for the Industrial Market