This report analyzes the worldwide markets for GPS Phones in Thousand Units. The report provides separate comprehensive analytics for North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Annual Production forecasts are provided for each region for the period 2007 through 2015. The report profiles 34 companies including many key and niche players worldwide such as Apple Inc., Garmin International Inc., HTC Corp, LG Electronics, Motorola, Inc., Nokia Corporation, NAVTEQ Corporation, Research in Motion Limited, Samsung Electronics Co., Ltd., and Sony Ericsson Mobile Communications AB. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

TABLE OF CONTENTS 

GPS PHONES 			MCP-6094
A GLOBAL STRATEGIC BUSINESS REPORT


                                          CONTENTS



  I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITION

      Study Reliability and Reporting Limitations                       I-1
      Disclaimers                                                       I-2
      Data Interpretation & Reporting Level                             I-3
       Quantitative Techniques & Analytics                              I-3
      Product Definitions and Scope of Study                            I-3


 II. EXECUTIVE SUMMARY

  1. GLOBAL MARKET OVERVIEW AND  ANALYSIS                               II-1
      GPS-Enabled Cell Phones Beat Economic Crisis                      II-1
      Global Market Analysis                                            II-1
      Market Prelude                                                    II-2
       Location Tracking System Measures in Select Countries            II-2
       E911 Mandate Provides the Biggest Fillip                         II-2
       SUPL Aids in Market Penetration                                  II-2
      Market Forces and Dynamics                                        II-3
       Need for Accuracy Drives GPS-Based Location Services             II-3
       Mobile Handsets with GPS to Take Over PNDs                       II-3
       GSM Smartphones - A Big Opportunity                              II-4
       GPS Chips Move to Mass Market Handsets                           II-4
       Prices of GPS-Based Mobile Phones Set to Decline                 II-5

  2. PRODUCT OVERVIEW                                                   II-6
      Global Positioning System                                         II-6
       Historic Background                                              II-6
        GPS Development Over the Years                                  II-7
       Cost Involved                                                    II-7
      GPS Phones                                                        II-7
       Operation                                                        II-7
        Wireless Networks for GPS                                       II-7
        Basics of Cellular Telephony                                    II-8
        GPS Receivers                                                   II-8
        Assisted GPS                                                    II-8
       Cell Phones as GPS Device                                        II-9
       Select GPS Phones                                                II-9
       Use Of GPS Phones                                                II-11
        Detailed Directions                                             II-11
        Emergency Uses                                                  II-11
        Location Tracking                                               II-12
      Location Based Services (LBS)                                     II-12
       Major Categories of Location-Based Services                      II-12

  3. RECENT INDUSTRY ACTIVITY                                           II-13
      Vodafone Takes Over WayFinder                                     II-13
      Nokia Inks Partnership Agreement with America Movil               II-13
      Asustek Partners with Garmin to Develop  Location-Enabled
       Smartphones                                                      II-13
      Northrop Grumman Collaborates with Global Security                II-14
      Rx Networks Licenses GPStream Technology to  ST-Ericsson          II-14
      Furuno Acquires eRide                                             II-14
      LEADTEK and Amaryllo forms Joint Venture                          II-15
      T-Mobile Partners with NAVIGON                                    II-15
      Nokia Acquires NAVTEQ                                             II-15
      Tata Teleservices to Deliver A-GPS Supported  LBS Service         II-15
      i-mate(TM) Inks Partnership Agreement with M1                        II-16
      Telstra to Deliver Apple iPhone 3G Services in Australia          II-16
      América Móvil to Deliver Apple iPhone 3G Services                 II-17
      Bharti Airtel to Deploy Apple iPhone 3G Services                  II-17
      SK Telecom Acquires Majority Stake  in SHENZHEN-E-EYE HIGH TECH   II-17
      Acer Acquires E-Ten                                               II-17
      MiTAC Merges GPS Device Subsidiaries                              II-18
      NXP Acquires GloNav                                               II-18
      Qualcomm Inks Patent Non-Assertion Deal  with SiRF Technology     II-19
      Google Allies with Magellan                                       II-19
      Marvell Inks GPS Solution Licensing Agreement  with Trimble       II-19
      ISM Inks Licensing Agreement with GotchaGPS                       II-20
      China Telecom to Acquire Unicom-BREW                              II-20
      i-Mate Partners with SatNav to Introduce Integrated  Mapping
       Solutions                                                        II-20
      GTX Forms Joint Venture with Phantom                              II-20
      Intrinsyc Acquires Destinator Technologies                        II-21
      Apartment Guide Inks Agreement with Mobile Accord                 II-21
      NemeriX Inks Partnership Agreement with Partron                   II-21
      TeleNav Enters into Partnership with Telcel                       II-22
      NavStar Inks Agreement for Acquisition of Argo  Navigation        II-22
      JCB and LOXAM Adopt GlobalTRACS(R) Equipment  Management System     II-22
      SiRF and Samsung Collaborate for GPS-Enabled  Location Services   II-23
      Qualcomm and Mio Partner for Connected Personal  Navigation
       Devices                                                          II-23
      Epson to License A-GPS Receiver Technology                        II-24
      Rx Networks and CSR Announce eGPS and Predicted GPS
       Positioning Technologies                                         II-24
      Royal Mail Deploys CoPilot Live Navigation Solution               II-25
      Atheros Inks Agreement to Take Over u-Nav  Microelectronics       II-25
      NemeriX Receives Patent for GNSS RF Receiver  Technology          II-26

  4. PRODUCT LAUNCHES/DEVELOPMENTS                                      II-27
      T-Mobile Sidekick(R) LX(TM) '09 Incorporates TeleNav  GPS
       Navigator(TM) Feature                                               II-27
      TeleNav to Launch TeleNav GPS Navigator Service                   II-27
      Intergis Selects NAVTEQ's Map Data for Vericom  MRM Solution      II-27
      TeleNav Launches TeleNav GPS Navigator(TM) on  BlackBerry App World(TM) II-28
      Tata Teleservices Introduces A-GPS Service                        II-28
      GPS Core Launches MobileCore                                      II-28
      Sony Ericsson Introduces T707 GPS Phone  with GPS and 3G          II-29
      Mio Launches Explora K70                                          II-29
      Mio Technology to Introduce GPS-Enabled Phone                     II-29
      HTC Introduces HTC Touch Cruise09, a GPS Mobile  Phone            II-30
      Garmin-Asus Launches Nuvifone G60 GPS Phone                       II-30
      Nokia to Introduce Nokia 6260 Slide Phone                         II-30
      Nokia Introduces N79 Active GPS Phone                             II-30
      Sony Ericsson Launches W715 GPS Music Phone                       II-30
      Fandango Introduces Palm(R) web OS(TM) Application                     II-31
      Alltel Unveils BlackBerry Pearl Flip 8230                         II-31
      MTN and Garmap Unveil Garmap for Mobile Online                    II-31
      Nextel Releases MOT i9 Clamshell Handset                          II-31
      Qtel Unveils BlackBerry Curve 8900 Smartphone                     II-32
      LG Electronics Unveils LG-KC910 Renoir                            II-32
      ZTE to Unveil Windows-Based Phone for Vodafone                    II-32
      LG Electronics Unveils LG Arena                                   II-32
      RF Micro Devices Unveils RF2815 for  GPS-Enabled Mobile Devices   II-32
      Motorola, Sprint and Boost in Alliance Release  Motorola
       Stature i9 Flip Phone                                            II-33
      Masternaut Three X Introduces GPS-enabled Emergency  Alarm Watch  II-33
      Nokia Unveils Three Latest Handsets                               II-33
      CSR Unveils CSR9000                                               II-33
      CSR Introduces Smallest GPS Combination Chip  BlueCore BC7830     II-33
      TWIG Mobile Launches GPS Real Time Tracking and WebFinder Service II-34
      TWIG Unveils TWIG Protector                                       II-34
      SMART Communications and HTC Launch  HTC Magic(TM)                   II-35
      CellGuide Launches RAMON GPS Module                               II-35
      GBC Introduces GSmart MS820                                       II-35
      AT&T and Motorola Introduce the Motorola  Tundra(TM) VA76r           II-36
      i-mate(TM) Launches i-mate Products Range                            II-36
      i-mate(TM) Launches i-mate(TM) 810 F                                    II-37
      Infineon and Epson Introduce Advanced Uni-Chip  GPS Receiver      II-37
      Leica Geosystems Launches All-New CrossCheck Service              II-37
      LG Introduces New Viewty Smart Camera Phone                       II-38
      Pharos Launches New Smartphone                                    II-38
      RIM Launches BlackBerry(R) Tour(TM)                                    II-38
      Palm Launches Treo(TM) Pro Smartphone on Bell  Mobility's EV-DO
       Rev A                                                            II-39
      SkyTraq Launches Venus634LPx-T                                    II-39
      Rx Networks Unveils GPStream(TM) SUPL 1.0 LE                         II-40
      ALK Technologies Unveils CoPilot(R) Live(TM)                           II-40
      u-blox and Gionee to Launch New Series of GPS- Enabled Mobile
       Phones                                                           II-41
      PCTEL Launches Medallion GPS Antenna Platform                     II-41
      AT&T Announces Expansion of TeleNav Track                         II-41
      Trimble Launches AllSport GPS(TM) Application Phones                 II-41
      Infineon Launches LNA BGA715L7                                    II-42
      Toshiba Launches Portege G710 Smartphone                          II-42
      Sprint and Palm Unveil Palm(R) Treo(TM) 800w Smartphone                II-42
      SiRF Launches SiRFprima(TM) Multifunction Platform                   II-43
      Webraska Launches Hybrid GPS Navigation                           II-43
      StarHub and i-mate Offer Ultimate 8502                            II-44
      Infineon Launches Smallest GPS Receive  Front-End Module          II-44
      Qualcomm Introduces New Chipset Solutions                         II-45
      HTC Corporation Launches HTC Touch(TM) 3G Phone                      II-45
      HTC Introduces Touch Cruise GPS-Enabled Mobile Phone  in Saudi
       Arabia                                                           II-46
      HTC Introduces HTC P3470(TM) GPS-Enabled PDA  Mobile Phone in India  II-46
      i-mate(TM) Introduces Ultimate 8502 Smartphone in Japan              II-46
      i-mate(TM) Enters Indonesian Market                                  II-46
      Sygic and Tele Atlas Launches McGuider Memory Card                II-47
      Epson Toyocom Unveils New TCXO for GPS  Applications              II-47
      TCS Unveils New Xypoint(R) SUPL Server Version                      II-48
      Apple(R) Launches All-New 3G iPhone                                 II-48
      Atheros Launches New ROCm(R) Product                                II-49
      ALK Technologies Unveils Upgraded CoPilot(R) Live(TM)  with
       Micosoft's Live Navigation                                       II-49
      Sprint and Samsung Mobile Introduce New Slider  Phone, M520       II-50
      Voxtel Unveils GPS Personal Navigation Device                     II-50
      Cardo Systems Introduces New Intercom-Enabled Headset,  scala
       -rider Q2                                                        II-50
      Trimble Unveils GPS Phone Applications for CDMA  BlackBerry       II-51
      Sony Ericsson Unveils Three New Mobile Phones                     II-51
      China Mobile Unveils First Android Handset                        II-51
      MapmyIndia Launches iNav, GPS Navigation Solution  for Mobile
       Phones                                                           II-51
      HTC Launches HTC P3470, GPS-based Smartphone                      II-52
      Apple Launches New iPhone 3GS Devices                             II-52
      AT&T Launches 3G GSM Handset LG Incite                            II-52
      SatSki Unveils GPS Module with Ski Maps and Information
       Downloads                                                        II-52
      Motorola Introduces GPS Phone MOTOMING A 1600                     II-53
      HTC Introduces GPS Slider Phone, HTC S740 in Europe               II-53
      Nokia Introduces GPS Enabled Nokia 6210                           II-53
      Samsung Launches Advanced GPS Phone                               II-53
      Nokia Introduces GPS-enabled N78                                  II-54
      Mio Technology Launches Leap K1, GPS Phone                        II-54
      ASUS P560 GPS Phone to Debut in the Market                        II-54
      AT&T and Xora Introduce Xora GPS TimeTrack Service                II-54
      Vivo and RIM Unveils BlackBerry(R) Curve(TM) 8310  Smartphone          II-55
      RIM Unveils 8110 BlackBerry(R) Pearl(TM) Smartphone  in Hong Kong      II-55
      Airtel and RIM Unveils BlackBerry Pearl 8110 Smartphone  in India II-55
      Garmin Unveils Nuvifone                                           II-56
      LG Releases LG-KT610 Symbian Mobile                               II-56
      Toshiba to Launch 820T GPS Mobile Phone in Japan                  II-56
      ASUS Unveils P527 GPS Phone                                       II-56
      Toshiba Introduces Portege G810 Smartphone in Europe              II-56
      RIM and du Introduce BlackBerry(R) Bold(TM) Smartphone  in UAE         II-57
      kajeet Launches GPS Cell Phone Locator Service                    II-57
      AT&T Rolls Out GPS Capabilities on BlackBerry Devices             II-57
      Nokia Introduces New N-Series Phones                              II-57
      Nokia Launches 6220 and 6210 in Qatar                             II-58
      Samsung Introduces i780 Smart Phone                               II-58
      Nokia Introduces 6550                                             II-58
      Tranzda Launches GPS-Enabled T818                                 II-58
      CSR Introduces BlueCore7                                          II-59
      AT&T and Apple Launch 3G iPhone 3G in US                          II-59
      SiRF Launches New Version of SiRFInstantFix  Technology           II-59
      T-Mobile Introduces TeleNav GPS Navigator                         II-59
      TI Launches NaviLink 6.0(TM) Solution                                II-60
      Cobra to Launch New NAV ONE-5000 Mobile  Navigation Device        II-60
      AT&T Launches Worldwide GPS Service for Mobile  Handsets          II-61
      NXP Semiconductors Launches Low Power GPS Chips                   II-61
      Trimble Launches GPS Software Applications for  BlackBerry(R)
       Smartphones                                                      II-61

  5. FOCUS ON SELECT PLAYERS                                            II-62
      Apple Inc. (US)                                                   II-62
      Garmin International Inc. (US)                                    II-62
      HTC Corp (Taiwan)                                                 II-62
      LG Electronics (South Korea)                                      II-63
      Motorola, Inc. (US)                                               II-63
      Nokia Corporation (Finland)                                       II-63
       NAVTEQ Corporation (US)                                          II-64
      Research in Motion Limited (Canada)                               II-64
      Samsung Electronics Co., Ltd. (South Korea)                       II-65
      Sony Ericsson Mobile Communications AB (Sweden)                   II-65

  6. GLOBAL MARKET PERSPECTIVE                                          II-66
      Table 1: World Recent Past, Current & Future Analysis for GPS
      Phones by Geographic Region - North America,  Europe, Asia
      Pacific, Latin America, and Middle East & Africa Markets
      Independently Analyzed with Annual Volume Sales Figures in
      '000 Units for Years 2007 through 2015 (includes corresponding
      Graph/Chart)                                                      II-66

      Table 2: World 9-Year Perspective for GPS Phones by Geographic
      Region - Percentage Breakdown of Annual Volume Sales for North
      America, Europe, Asia Pacific,  Latin America, and Middle East &
      Africa Markets for Years 2007, 2009 & 2015 (includes
      corresponding Graph/Chart)                                        II-67


III. MARKET

  1. NORTH AMERICA                                                      III-1
      A.Market Analysis                                                 III-1
        E911 Mandate Compliance Boosts GPS Adoption                     III-1
        Smartphones Substitute Conventional Satnav Devices              III-1
        Strategic Corporate Developments                                III-2
        Product Development and Launches                                III-6
        Key Players                                                     III-21
         Apple Inc. (US)                                                III-21
         Garmin International Inc. (US)                                 III-22
         Motorola, Inc. (US)                                            III-22
         NAVTEQ Corporation (US)                                        III-22
         Research in Motion Limited (Canada)                            III-23
      B.Market Analytics                                                III-24
        Table 3: North American Recent Past, Current & Future
        Analysis for GPS Phone Markets Independently Analyzed with
        Annual Sales Figures in '000 Units for Years 2007 through
        2015 (includes corresponding Graph/Chart)                       III-24

  2. EUROPE                                                             III-25
      A.Market Analysis                                                 III-25
        Mobile LBS Market Shows Promise                                 III-25
        Galileo to Drive the European GPS Market                        III-26
        Strategic Corporate Developments                                III-26
        Product Development and Launches                                III-29
        Key Players                                                     III-36
         Nokia Corporation (Finland)                                    III-36
         Sony Ericsson Mobile Communications AB  (Sweden)               III-36
      B.Market Analytics                                                III-37
        Table 4: Europe Recent Past, Current & Future Analysis for
        GPS Phone Markets Independently Analyzed with Annual Sales
        Figures in '000 Units for Years 2007 through 2015 (includes
        corresponding Graph/Chart)                                      III-37

  3. ASIA-PACIFIC                                                       III-38
      A.Market Analysis                                                 III-38
        Market Overview                                                 III-38
         Rising Demand for GPS Supported Mobiles                        III-38
         Review of Select Markets                                       III-38
          China                                                         III-38
           Trends in Chinese GPS Industry                               III-38
           Mobile Phones Drive Growth                                   III-39
           Major Players                                                III-39
            Table 5: Leading Players in Chinese GPS Navigation
            Mobile Market (2008 1st Half) (includes corresponding
            Graph/Chart)                                                III-40
          India                                                         III-40
           GPS-enabled Mobile Phones Market                             III-40
          Japan                                                         III-40
           High Penetration                                             III-40
           Japan's Satellite Navigation Program                         III-41
          Singapore                                                     III-41
           Sale of GPS Devices Surge                                    III-41
        Strategic Corporate Developments                                III-41
        Product Development and Launches                                III-46
        Key Players                                                     III-55
         HTC Corp (Taiwan)                                              III-55
         LG Electronics (South Korea)                                   III-55
         Samsung Electronics Co., Ltd. (South Korea)                    III-56
      B.Market Analytics                                                III-56
        Table 6: Asia Pacific Recent Past, Current & Future Analysis
        for GPS Phone Markets Independently Analyzed with Annual
        Sales Figures in '000 Units for Years 2007 through 2015
        (includes corresponding Graph/Chart)                            III-56

  4. LATIN AMERICA                                                      III-57
      A.Market Analysis                                                 III-57
        Strategic Corporate Developments                                III-57
        Product Development and Launches                                III-59
      B.Market Analytics                                                III-60
        Table 7: Latin America Recent Past, Current & Future
        Analysis for GPS Phone Markets Independently Analyzed with
        Annual Sales Figures in '000 Units for Years 2007 through
        2015 (includes corresponding Graph/Chart)                       III-60

  5. MIDDLE EAST & AFRICA                                               III-61
      A.Market Analysis                                                 III-61
        Product Development and Launches                                III-61
      B.Market Analytics                                                III-63
        Table 8: Middle East and Africa Recent Past, Current &
        Future Analysis for GPS Phone Markets Independently Analyzed
        with Annual Sales Figures in '000 Units for Years 2007
        through 2015 (includes corresponding Graph/Chart)               III-63


 IV. COMPETITIVE LANDSCAPE

     Total Companies Profiled: 34 (including Divisions/Subsidiaries - 35)

     ------------------------------------------
     Region/Country                     Players
     ------------------------------------------
     The United States                     13
     Canada                                 1
     Japan                                  6
     Europe                                 5
        The United Kingdom                  2
        Spain                               1
        Rest of Europe                      2
     Asia-Pacific (Excluding Japan)         9
     Middle East                            1
     ------------------------------------------