This report analyzes the Global market for USB Flash Drives in Million Units and US$ Million. Annual Production forecasts are provided for the period 2007 through 2015. Also, a six-year historic analysis is provided for these markets. The report profiles 99 companies including many key and niche players worldwide such as A-DATA Technology Co., Ltd., Active Media Products, Ltd., Add On Technology Co., Ltd., Buffalo Technology (UK), Ltd., Corsair Memory, Inc., Edge Tech Corporation, Ennova Direct, Inc., Fabrik, Inc., IronKey, Inc., Kingston Technology Company, Inc., Lexar Media, Inc., Memorex Products, Inc., Memorex Products, Inc, Patriot Memory, PNY Technologies, Inc., SanDisk Corporation, Sony Corporation, v., Xmultiple Technologies, Inc., and Yoggie Security Systems, Ltd. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.

TABLE OF CONTENTS 

USB FLASH DRIVES 			MCP-6150
A GLOBAL STRATEGIC BUSINESS REPORT


                                      CONTENTS



 I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

      Study Reliability and Reporting Limitations                       I-1
      Disclaimers                                                       I-2
      Data Interpretation & Reporting Level                             I-3
       Quantitative Techniques & Analytics                              I-3
      Product Definitions and Scope of Study                            I-3


 II. EXECUTIVE SUMMARY

  1. INDUSTRY OVERVIEW                                                  II-1
      A Prelude                                                         II-1
       USB Flash Drives Usher in the Era of Smart Storage               II-2
      Market Trends & Issues in a Capsule                               II-2
       Recession Puts USB Flash Drives Market on High Alert             II-2
        Recession Antidotes to Beat the Blues                           II-3
         USB Flash Drives As Gaming Platforms                           II-3
         USB Flash Drives As Promotional Tools                          II-3
       Market Structure                                                 II-4
        Consolidation Blows in the Wind                                 II-4
         Table 1: Global Market for USB Flash Drives (First Quarter
         (1st) 2009): Percentage Share Breakdown of Volume Sales by
         Leading Players (includes corresponding Graph/Chart)           II-4
        What Does it Take to Survive in the Marketplace?                II-5
         Innovation is the Name of the Game                             II-5
       USB 3.0: The Technology of the Future                            II-5
       Sharing Data-On-the-Go: A Potential Technology  in the Waiting . II-6
       Memory Power Enhancements: The Saga Continues                    II-6
       PCs With USB Ports As a Standard Feature Drives  Demand for
        USB Flash Drives                                                II-6
       Demand for Secure USB Flash Drives to Surge                      II-7
       e-Marketing Channels Emerge Into a Major Retailing  Avenue       II-7
       Growing Use of HD-Photographic & Video Devices  Boosts SDHC
        Market                                                          II-8
       Outlook                                                          II-8
      Focus on Select Regional Markets                                  II-8
       United States                                                    II-8
        Table 2: US Market for USB Flash Drives (2007): Percentage
        Share Breakdown of Volume Sales by End-Use Segment (includes
        corresponding Graph/Chart)                                      II-9
       Japan                                                            II-9
       China                                                            II-9

  2. PRODUCT OVERVIEW                                                   II-10
      What is a Flash Drive?                                            II-10
      USB Flash Drives: A Definition                                    II-10
       Features & Benefits                                              II-10
        Convenience & Efficiency                                        II-10
        Safety of Data                                                  II-11
        Dense Storage                                                   II-11
        Software Portability                                            II-11
        Easy Interface                                                  II-11
        Lesser Power Consumption                                        II-11
        Ready-to-Use                                                    II-11
        Disadvantages                                                   II-11
        Issues with Data Fragmentation                                  II-12
        Quality Control Issues                                          II-12
       Components of a USB Flash Drive                                  II-12
      Antidotes to Data Security Issues Confronted by USB  Flash Drives II-13
       Password Protection                                              II-13
       Securing USB Drives Through Data Encryption                      II-13
       Biometric Fingerprinting                                         II-14
      Functionalities of a USB Flash Drive                              II-14
       Data Storage & Security                                          II-14
        Table 3: Enterprise Uses of USB Flash Drives: Percentage
        Share Breakdown of Volume of Stored Data by Nature of
        Information (includes corresponding Graph/Chart)                II-14
       User Security and Authentication                                 II-15
       File Protection                                                  II-15
       Intellectual Property (IP) Security                              II-15
       Data Transport                                                   II-15
       Application Carriers                                             II-15
       System Administration                                            II-15
       Substitute System Software                                       II-16
       Mobile Office and Specialized Application Software               II-16
      USB Flash Drives: An Evolution Scan                               II-16
       First Commercial USB Flash Drives                                II-16
       Second-Generation USB Flash Drives                               II-16
      A Peek Into the Enabling Technology Architecture                  II-16
       Flash Memory                                                     II-16
      USB Flash Drives Visa-Vis Traditional Storage Devices             II-17
       USB Flash Drives Vs Floppy Disk                                  II-17
       USB Flash Drives Vs Optical Storage Medium                       II-18
       USB Flash Drives Vs Zip Drive and Tape Storage                   II-18
       USB Flash Drives Vs Compact Disk                                 II-18
       USB Flash Drives Vs Flash Memory Cards                           II-18
       USB Flash Drives Vs External Hard Disks                          II-18

  3. RECENT INDUSTRY ACTIVITY                                           II-19
      Ennova Direct Obtains USB Flash Drive Patent                      II-19
      IronKey Enters into Partnership with McAfee                       II-19
      Hitachi Global Storage Technologies Buys Fabrik                   II-19
      Western Digital Buys SiliconSystems                               II-20
      Viking InterWorks Merges with Sanmina-SCI                         II-20
      EMC Takes Over Iomega                                             II-20
      Super Talent Technology, Paramount Sign Licensing  Agreement      II-21
      A-Data Inks Agreement with SanDisk                                II-21
      Alereon Buys Stonestreet One's Wireless Asset Business            II-21
      Bharti Teletech, Transcend Information Enter  into Alliance       II-21
      Fabrik Purchases Consumer Product Operations of  SimpleTech       II-22
      Microsoft Inks Agreement with SanDisk                             II-22
      Bell Microproducts and Fabrik Ink Distribution  Agreement         II-23
      PNY Technologies Enters into Partnership with IronKey             II-23

  4. PRODUCT LAUNCHES/INNOVATIONS                                       II-24
      PNY Rolls Out Innovative City Series Range of  Attaché USB
       Flash Drives                                                     II-24
      Silicon Power Introduces Unique 520 USB Flash Drive               II-24
      Lexar Media Extends Range of JumpDrive(R) USB  Flash Drives         II-24
      Super Talent Technology Releases Range of Pico Mini  USB Flash
       Drives                                                           II-25
      A-DATA Presents C801 USB Flash Drive                              II-25
      A-DATA Technology Introduces XPG Xupreme  200X USB Flash Drive    II-26
      Yoggie Unveils Yoggie Data KeeperTM Range of USB  Flash Drives    II-26
      Mimoco to Roll Out MIMOBOT USB Flash Drive                        II-27
      Power Quotient International Introduces                           II-27
      Active Media Products Releases Obama USB  Flash Drive             II-27
      EDGE Tech Expands DiskGoTM Range of  USB Flash Drives             II-27
      Patriot Memory Unveils Magnum USB Flash Drive                     II-28
      SanDisk Launches Ultra Backup USB Flash Drive                     II-28
      Kingston Expands DT200 Range of USB Flash Drives                  II-29
      Silicon Power Rolls Out Touch 850 Crystal Disk USB  Flash Drive   II-29
      Active Media Products Launches The Penguin                        II-29
      Apacer Introduces Handy Steno AH325                               II-30
      KINGMAX Unveils Super Stick MASK                                  II-30
      IronKey Introduces Advanced Flash Drives with Identity
       Manager Software                                                 II-30
      Transcend India Introduces Renewed JetFlash V30                   II-31
      Corsair Introduces Voyager Port                                   II-31
      SanDisk Rolls Out new Range of SanDisk USB Flash  Drives
       Across India                                                     II-31
      LaCie Unveils New USB Key Drives                                  II-32
      A-DATA Rolls Out New C903 USB Drives with Swivel  Design Case     II-32
      A-DATA Technology Unveils New C902                                II-32
      Patriot Memory Introduces New Xporter XT Boost                    II-33
      A-DATA Technology Unveils New S901                                II-33
      Transcend Unveils India Spirit Drive                              II-33
      Transcend Introduces JetFlash V33 Across India                    II-34
      IronKey Launches IronKey S200                                     II-34
      Kingston Technology Europe Launches DataTraveler 200              II-34
      Gemalto Unveils YuuWaa(R)                                           II-34
      Transcend Unveils JetFlash V15 Anti virus USB FlashDrive  in
       India                                                            II-35
      Viking InterWorksTM Rolls Out Line of 10-pin  embedded USB        II-35
      EDGE Tech Launches DiskGOTM Secure  GUARDIANTM                    II-36
      Transcend Information Unveils JetFlash(R) V90 Pizazz                II-36
      Advanced Media Rolls Out eSATA                                    II-36
      Lexar Media Launches JumpDrive(R) Secure II Plus                    II-37
      Lexar Media Launches JumpDrive Solo Vault                         II-37
      Lexar Media to Expand KODAK-branded Flash Memory  Cards
       Product Line                                                     II-38
      SanDisk Rolls Out Cruzer(R) Titanium Plus USB  Flash Drive          II-39
      Transcend Information Unveils JetFlash(R)  T5 Flash Drive           II-39
      Transcend Information Launches JetFlash(R) V95C  Flash Drive        II-39
      Advanced Media Introduces 8 GB RIDATA  USB Drive with Micro SD
       Slot                                                             II-40
      Silicon Power Launches New Design of Touch 810 USB Drive          II-40
      Silicon Power Rolls Out LuxMini 910 USB Flash Drive               II-40
      SanDisk and McAfee Launch SanDisk Cruzer  Enterprise USB Drive    II-41
      Corsair(R) Launches 64GB USB Flash Voyager                          II-41
      Transcend Unveils JetFlash V20 USB Flash Drive                    II-41
      Lexar Media Launches 16 GB JumpDrive FireFly  USB Flash Drive     II-42
      KINGMAX Introduces U-Drive series PD07 USB  Flash Drive           II-42
      Transcend Rolls Out V95 USB Flash Drive                           II-42
      Sony Electronics Asia Pacific Introduces New Micro  Vault USB
       Flash Drives                                                     II-43
      OCZ Launches Diesel USB 2.0 Flash Drives                          II-43
      Corsair(R) Unveils "Flash Voyager Mini USB Flash Drive              II-43
      Corsair to Launch 16GB GT USB 2.0 Flash Drive                     II-44
      Imation Rolls Out Imation Atom Flash Drive                        II-44
      OCZ Unveils Ultra Portable Spyder USB 2.0 Flash Drive             II-44
      Mimoco Introduces Tokidoki Mimobot                                II-44
      Transcend Increases JefFlash V60 USB Flash Drive  Storage
       Capacity                                                         II-45
      Transcend Rolls Out 16GB JetFlash V10 USB 2.0                     II-45
      NovaStor Launches NovaStor Lost&Found Software                    II-45
      Kingston Introduces DataTraveler 400 USB Flash Drive              II-45
      Kingston Unveils DataTraveler(R) 400 Symantec Pocket  Disaster
       Recovery Kit                                                     II-46
      A-Data Launches SDHC Memory Card and S701 USB  Flash Drive        II-46
      MemoTrek Technologies Rolls Out Woody Bamboo                      II-47
      Toshiba Electronics Introduces New Line of USB Flash  Memory
       Drives                                                           II-47
      Kingston Technology to Introduce DataTraveler 110 and
       DataTraveler HyperX                                              II-47
      Kingston Technology Company Introduces  DataTraveler(R) Micro
       Reader                                                           II-47
      Kingston Technology Unveils DataTraveler 150                      II-48
      OCZ to Unveil eSATA Flash Drives                                  II-48
      OCZ Unveils CrossOver USB Flash Drives                            II-48
      Kanguru Solutions Launches Kanguru e-Flash                        II-48
      Kingston Technology Introduces DataTraveler Locker                II-49
      Avalon Technology Launches USB Flash Drive                        II-49
      Pretec Rolls Out Pretec i-Disk Touch S660 Databank                II-49
      IronKey Introduces 8GB IronKey Secure USB Devices                 II-49
      PNY Technologies Launches Lady Attache  USB Flash Drive           II-50
      Corsair(R) Unveils Latest 32GB USB Flash Drives                     II-50
      SanDisk unveils SanDisk Cruzer(R) Enterprise                        II-50

  5. FOCUS ON SELECT GLOBAL PLAYERS                                     II-52
      A-DATA Technology Co., Ltd., (Taiwan)                             II-52
      Active Media Products, Ltd., (USA)                                II-52
      Add On Technology Co., Ltd (Taiwan)                               II-52
      Buffalo Technology (UK), Ltd                                      II-52
      Corsair Memory, Inc (USA)                                         II-53
      Edge Tech Corporation (USA)                                       II-53
      Ennova Direct, Inc., (USA)                                        II-53
      Fabrik, Inc (USA)                                                 II-54
      IronKey, Inc., (USA)                                              II-54
      Kingston Technology Company, Inc (USA)                            II-54
      Lexar Media, Inc (USA)                                            II-55
      Memorex Products, Inc (USA)                                       II-55
      MXI Security (Canada)                                             II-55
      Patriot Memory (USA)                                              II-55
      PNY Technologies, Inc (US)                                        II-56
      SanDisk Corporation (US)                                          II-56
      Sony Corporation (Japan)                                          II-56
      Transcend Information, Inc (Taiwan)                               II-57
      Xmultiple Technologies, Inc., (USA)                               II-57
      Yoggie Security Systems, Ltd., (Israel)                           II-57

  6. GLOBAL MARKET PERSPECTIVE                                          II-58
      Unit Analytics                                                    II-58
       Table 4: World Recent Past, Current & Future Market  Analysis
       for USB Flash Drives With Annual Sales in Million Units for
       Years 2007 through 2015 (includes corresponding Graph/Chart)     II-58

       Table 5: World Historic Review for USB Flash Drives With
       Annual Sales in Million Units for Years 2001 through 2006
       (includes corresponding Graph/Chart)                             II-59

       Table 6: World 15-Year Perspective for USB Flash Drives by
       Geographic Region - Percentage Breakdown of Unit Sales for
       US, Japan, Europe, Asia Pacific and Rest of World Markets for
       Years 2003, 2009 & 2015 (includes corresponding Graph/Chart)     II-60
      Dollar Analytics                                                  II-61
       Table 7: World Recent Past, Current & Future Market Analysis
       for USB Flash Drives With Annual Sales in US$ Million for
       Years 2007 through 2015 (includes corresponding Graph/Chart)     II-61

       Table 8: World Historic Review for USB Flash Drives With
       Annual Sales in US$ Million for Years 2001 through 2006
       (includes corresponding Graph/Chart)                             II-61


 III. COMPETITIVE LANDSCAPE

     Total Companies Profiled: 99 (including Divisions/Subsidiaries - 113)

     ------------------------------------------
     Region/Country                     Players
     ------------------------------------------
     The United States                     36
     Canada                                 1
     Japan                                  2
     Europe                                12
        France                              1
        Germany                             6
        The United Kingdom                  4
        Rest of Europe                      1
     Asia-Pacific (Excluding Japan)        60
     Middle-East                            2
     ------------------------------------------