Audiological Devices - Global Strategic Business Report

Audiological Devices - Global Strategic Business Report

Global Industry Analysts, Date of Publication: Oct 23, 2014, 368 Pages
US$4,950.00
GIA-MCP3306

Audiological Devices Market Research Report

This report analyzes the worldwide markets for Audiological Devices both by value (US$ Thousands) and by volume (Thousand Units) by the following Product Segments: Hearing Aids (Behind-the-ear, In-the-ear, In-the-canal, & Completely-in-the-canal), Measurement/Testing Devices (Otoscopes, Audiometers, Impedence Analyzers, Hearing Aid Analyzers, & Others), and Cochlear Implants. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2013 through 2020. Also, a seven-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. The report profiles 64 companies including many key and niche players such as -

Cochlear Limited
GN ReSound A/S
Med-EL Medical Electronics
Otovation LLC
Sonova Holding AG

More information can be obtained upon the request of sample pages.

TABLE OF CONTENTS

 I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS
      Study Reliability and Reporting Limitations                       I-1
      Disclaimers                                                       I-2
      Data Interpretation & Reporting Level                             I-2
       Quantitative Techniques & Analytics                              I-3
      Product Definitions and Scope of Study                            I-3
       Hearing Aids                                                     I-3
        Behind-the-Ear Hearing Aid                                      I-4
        In-the-Ear (ITE) Hearing Aid                                    I-4
        In-the-Canal (ITC) Hearing Aid                                  I-4
        Completely-in-the Canal (CIC) Hearing Aid                       I-4
       Measurement/Testing Devices                                      I-4
        Otoscopes                                                       I-4
        Audiometers                                                     I-4
        Impedance Analyzers                                             I-4
        Hearing Aid Analyzers                                           I-5
        Other Measurement/Testing Devices                               I-5
       Cochlear Implants                                                I-5
        Bone Anchored Hearing Aids (BAHA) Implants                      I-5


 II. EXECUTIVE SUMMARY

  1. GLOBAL MARKET OVERVIEW AND ANALYSIS                                II-1
      Curtain Raiser                                                    II-1
      Developed Markets Dominate Sales, Developing Countries Drive
       Momentum                                                         II-2
      Hearing Aids - The Dominant Product Segment                       II-2
       Volume Sales of Hearing Aids On a Positive Note                  II-3
       Behind-the-ear Hearing Aids Corner Lion’s Share of Global
        Hearing Aids Market                                             II-4
       Cochlear Implants - The Fastest Growing Product Segment          II-4
      Emerging Economies: Opportunities in Store                        II-5
       Table 1: Healthcare Spending as a Percentage of GDP across
       Major Countries (2012) (includes corresponding Graph/Chart)      II-6

  2. MARKET GROWTH DRIVERS & CONSTRAINTS                                II-7
      High Global Prevalence of Hearing Degeneration                    II-7
       Table 2: Distribution of Disabling Hearing Loss Worldwide:
       2013 (includes corresponding Graph/Chart)                        II-7
       A Snapshot of Global Hearing Loss Statistics                     II-8
        Table 3: World Moderate-to-Severe Hearing Impaired
        Population for Years 2006 through 2015 (includes
        corresponding Graph/Chart)                                      II-8
       Rising Prevalence of Age-Related Hearing Loss                    II-9
        Table 4: Percentage Share of Global Population by Age Group,
        Worldwide: 2025 (includes corresponding Graph/Chart)            II-9

        Table 5: Global Population Statistics for the 65+ Age Group
        (Male & Female) for Major Countries/Regions: 2013 (includes
        corresponding Graph/Chart)                                      II-10

        Table 6: Global Aging Population by Age Group: 1975-2050
        (includes corresponding Graph/Chart)                            II-11

        Table 7: Global 65+ Population by Geographic Region (%
        Growth 2013-2020) (includes corresponding Graph/Chart)          II-11

        Table 8: Top Countries by Life Expectancy at Birth Among Men
        and Women (2012)                                                II-12
       Increasing Hearing Impairment among Younger Population           II-12
      Overcoming Social Stigma - Critical to Boost Penetration          II-13
       Table 9: World Hearing Loss Population Breakdown by Severity:
       2013 (includes corresponding Graph/Chart)                        II-13

       Table 10: Penetration of Hearing Systems: Breakdown for Users
       and Non-Users of Hearing Systems (includes corresponding
       Graph/Chart)                                                     II-14
       Table 11: World Hearing Aid Adoption Rate for Years 2006-2015
        (includes corresponding Graph/Chart)                            II-14
       Table 12: World Adoption Rate of Hearing Aids by Region - US,
       EU, Asia-Pacific and Rest of World for Years 2005, 2010, 2015
       & 2020 (includes corresponding Graph/Chart)                      II-15
       Table 13: Hearing Aid Penetration Rate in Select Countries (
        includes corresponding Graph/Chart)                             II-16
      Better Reimbursement Structure Improves Penetration of Hearing
       Aids                                                             II-16
       A Review of Subsidy/Reimbursement System for Hearing Aids in
        Select Regional Markets                                         II-17
      Product Mix and Poor Economic Outlook to Hold Back Prices         II-18
       An Analysis of Hearing Aid Cost Structure                        II-18
        Table 14: Hearing Aid Industry Value Chain: Cost and Value
        Addition By Segment (includes corresponding Graph/Chart)        II-19
      Strong Growth Potential in Emerging Markets                       II-19
      Binaural Fittings Market to Grow                                  II-20
       Table 15: World Binaural Fitting Rates by Region - US, EU,
       Asia-Pacific and Rest of World for Years 2005, 2010, 2015 &
       2020 (includes corresponding Graph/Chart)                        II-20

  3. INSIGHT INTO TECHNOLOGICAL ADVANCEMENTS                            II-21
      Digital Technology Takes Precedence                               II-21
      Market Moves towards Miniaturization                              II-22
       RIC/RITE Hearing Aids Gain Share                                 II-22
      Consumers Demand More Value-Added Features                        II-23
      Customization - the Driving Force behind Product Specialization   II-23
      Hearing Aids and the World of Connectivity                        II-24
       Bluetooth Technology - Enabling Connectivity of HAs with
        Other Media Devices                                             II-24
      Exciting Possibilities Afforded by Hearing Aid Compatible
       Smartphones                                                      II-24
       Hearing Aid Compatibility with Phones - A Review of the
        Technology and Laws in the US                                   II-25
       Mobile Hearing Apps Ecosystem Continues to Expand                II-26
      Google Glass- Heralding A New Revolution                          II-26
      Invisible Devices - A New Class of Products on the Market         II-27
      Disposable Hearing Aids                                           II-27
      Researchers Discover Potential Technique for Restoring Hearing
       Ability                                                          II-27

  4. HEARING IMPLANTS - MARKET REVIEW                                   II-28
      Primer                                                            II-28
      Expanding Aging Population Drives Sales of Cochlear Implants      II-28
       Table 16: Global Cochlear Implants Market by Age Group
       (2012): Percentage Breakdown of New Patients in the Age
       Groups of Above 80 Years, 65-80 Years, 50-64 Years, 30-49
       Years, 18-29 Years, 3-17 Years, and Below 3 Years (includes
       corresponding Graph/Chart)                                       II-29
      Low Penetration of CI Implants - Opportunity Indicator            II-29
       Cochlear Implants Reimbursements: A Review (Recent Past)         II-29
      Manufacturers Eye Emerging Markets to Offset Slow Growth in
       Developed Markets                                                II-30
      Bilateral Implantation Catching Up                                II-30
       Table 17: Global Market for Cochlear Implants by Type (2013):
       Percentage Breakdown of Value Sales for Unilateral and
       Bilateral Cochlear Implants (includes corresponding
       Graph/Chart)                                                     II-30
      Diversity Exists in Adoption of Regional Binaural Hearing Devices II-31
      Robust Prospects for BAHI in Developed Markets                    II-31
       Table 18: World Recent Past, Current & Future Analysis for
       Bone-Anchored Hearing Aids (BAHA) by Geographic Region - US,
       Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
       America and Rest of World Markets Independently Analyzed with
       Annual Sales in US$ Thousand for Years 2013 through 2020
       (includes corresponding Graph/Chart)                             II-32

  5. COMPETITIVE LANDSCAPE                                              II-33
      Handful of Players Dominate the Worldwide Audiological Devices
       Marketplace                                                      II-33
      Hearing Aid Market                                                II-33
       Table 19: Leading Players in the Global Hearing Aid Market
       (2013): Percentage Breakdown of Sales for GN ReSound,
       Siemens, Sonovo, Starkey, Widex, William Demant, and Others
       (includes corresponding Graph/Chart)                             II-33
       Hearing Aids Market: Products and Distribution Presence of
        Key Competitors                                                 II-33
       Product Mix of Leading Players in the Hearing Aids Market        II-34
       Leading Hearing Aid Brands by Company                            II-34
       Hearing Aid Markets Witnesses Shuffle in Rankings                II-34
       Consolidation Activity Continues in the Hearing Aid Industry     II-35
        M&A en route (1990s-2013) - Making of Big 7 in the Global
         Hearing Aids Market                                            II-35
        Consolidation Activity in the Hearing Aids Industry: Select
         Key Acquisitions 2006-2014                                     II-36
       Sonova’s Ascent to the Top                                       II-36
       William Demant New Product Roll-Outs to Widen Share              II-37
       GN ReSound Pins Hopes on Resound Alera                           II-37
       The Road Ahead for Siemens                                       II-38
       Product Diversification - the New Mantra to Beat Competition     II-38
       Vertical Integration Catches Impetus in Hearing Aid Industry     II-38
       Higher R&D Costs and Patent Situation                            II-39
      Measurement/Testing Devices                                       II-39
       Table 20: Global Audiolgical Measurement/Testing Devices
       Market by Leading Players (2013): Market Share Breakdown for
       GN Otometrics, Natus, Rion, William Demant, and Others
       (includes corresponding Graph/Chart)                             II-39
      Hearing Implants Market                                           II-40
       Cochlear Faces Strong Competition                                II-40
        Table 21: Leading Players in the Global Cochlear Implant
        Market (2013): Percentage Breakdown of Unit Sales for
        Advanced Bionics, Cochlear, Med El, and William
        Demant/Neurelec (includes corresponding Graph/Chart)            II-41
       Cochlear Running Virtual Monopoly in the BAHI Market             II-41
       Cost advantages to Assist Sonova in CI Implants                  II-42
       Advanced Bionics to Make Further Advances in Implants Market     II-42
       Chinese Manufacturers Make a Foray in to Cochlear Implants
        Market                                                          II-42

  6. DISTRIBUTION MARKET DYNAMICS                                       II-43
      Major Distribution Channels for Hearing Aid Manufacturers         II-43
       Public Organizations                                             II-43
       Independent Audiologists                                         II-43
       Large Retail Chains & Independent Retail Stores                  II-44
       Direct Sales Outlets                                             II-44
       Amplifon Dominates the Hearing Aid Retail Market                 II-44
      Still Room for Further Consolidation                              II-45
       Table 22: Leading Retailers of Hearing Aids Worldwide (2013):
       Percentage Breakdown of Sales for Independent Retail Stores,
       Public Health Schemes, Manufacturers' Retail Stores, and
       Retail Chains (includes corresponding Graph/Chart)               II-45

  7. PRODUCT OVERVIEW                                                   II-46
      Audiology: A Prologue                                             II-46
      Human and Technical Aids                                          II-46
      Audiological Devices                                              II-46
      Classification of Audiological Devices                            II-46
       Hearing Aids                                                     II-47
       History of Hearing Aids                                          II-47
       Types of Hearing Aids                                            II-48
        Behind-The-Ear (BTE)                                            II-48
         Advantages                                                     II-48
         Disadvantages                                                  II-48
        Open-Fit Mini Behind-The-Ear                                    II-48
        In-the-Ear (ITE)                                                II-48
         Advantages                                                     II-49
         Disadvantages                                                  II-49
        In-the-Canal (ITC)                                              II-49
         Advantages                                                     II-49
         Disadvantages                                                  II-49
        Completely-in-the Canal (CIC)                                   II-49
         Advantages                                                     II-50
         Disadvantages                                                  II-50
       Broader Classification of Hearing Aids                           II-50
        Conventional Hearing Aids                                       II-50
        Programmable Hearing Aids                                       II-51
        Digital Hearing Aids                                            II-51
         Technology - Analog Vs. Digital                                II-51
        Disposable Hearing Aids                                         II-51
        Hearing Aids Batteries                                          II-51
       Common Problems Associated with Use of Hearing Aids              II-52
        Common Cold Affects Functioning of Hearing Aids                 II-52
        Hygiene Problems Associated with Hearing Aids                   II-52
       Prevention of Transmission                                       II-52
        Trends in Hearing Aids and Hearing Aids Batteries Market        II-52
       Measurement/Testing Devices                                      II-53
        Otoscopes                                                       II-53
         Video Otoscopes                                                II-53
        Audiometers                                                     II-53
        Audiogram                                                       II-54
         Working of an Audiogram                                        II-54
         Audiogram Interpretation                                       II-54
         Audiometric Tests                                              II-55
        Impedance Analyzers                                             II-55
        Hearing Aid Analyzers                                           II-55
        Other Measurement/Testing Devices                               II-55
       Cochlear Implants                                                II-55
        Cochlear Implant Technology                                     II-55
        Beneficiaries of Cochlear Implant                               II-56
        Cochlear Implants Found Effective in Children                   II-56
       Bone Anchored Hearing Aids (BAHA) Implants                       II-56

  8. AN INSIGHT INTO THE HUMAN AUDITORY SYSTEM                          II-57
      The Hearing Process                                               II-57
      Nature And Types of Hearing Loss                                  II-57
       Determining the Level of Hearing Impairment                      II-58
      Hearing Impairments                                               II-58
       Conductive Hearing Loss                                          II-58
       Sensor Neural Hearing Loss (SNHL)                                II-58
       Noise Induced Hearing Loss                                       II-59
       Congenital Hearing Loss                                          II-59
      Common Causes of Hearing Loss                                     II-59
       Presbycusis                                                      II-59
       Diseases                                                         II-60
      Treatment                                                         II-61
       Treatment for SNHL                                               II-61
       Sound Amplification Through Hearing Aids                         II-61
       Ear Surgery                                                      II-61
        Stapedectomy                                                    II-62
        Tympanoplasty                                                   II-62
        Ear Tube Surgery and Myringotomy                                II-62
        Ear Surgery for Perforated Eardrum                              II-62
        Ear Surgery for Tumors                                          II-63
        Ear surgery for Congenital Ear Defects                          II-63
        Other Ear Surgeries                                             II-63
       Cochlear Implants                                                II-63
       Tinnitus                                                         II-63
      Hearing Conservation Programs                                     II-64
       Strategies to Control Noise - Administrative and Engineering
        Controls                                                        II-64
        Regulatory Steps Initiated in Europe                            II-64
        Effective Hearing Conservation Program - Characteristics        II-64

  9. PRODUCT INNOVATIONS/INTRODUCTIONS                                  II-65
      MED-EL Unveils SYNCHRONY Cochlear Implant System                  II-65
      Natus Medical Introduces Echo-Screen III Hearing Screener         II-65
      Cochlear to Introduce Nucleus Profile in Europe                   II-65
      Cochlear Secures US FDA Approval for Aqua+ Accessory              II-65
      Cochlear Awarded US FDA Approval for Nucleus Hybrid               II-65
      Starkey Launches Halo Hearing Aid                                 II-65
      Oticon Releases Ria And The Nera Hearing Care Devices             II-65
      Beltone Unveils Beltone First Hearing Aid                         II-65
      GN ReSound Introduces ReSound LiNX Hearing Aid                    II-66
      Advanced Bionics Unveils Naída CI Q70 in Canadian and Europe
       and Markets                                                      II-66
      Otovation Launches Amplitude® D Screening Audiometer              II-66
      Advanced Bionics Secures US FDA Approval for Naída CI Q70         II-66
      Molex Releases Balanced Armature Audio Receivers                  II-66
      Starkey Unveils 3 Series Wireless Hearing Aid                     II-66
      Cochlear Receives CE Mark Approval for Nucleus 6 System           II-66
      Widex India Introduces Dream Range of Hearing Care Devices in
       Bengaluru                                                        II-66
      Phonak Releases Phonak Naída Q and Phonak Audéo Q                 II-66
      Neuromonics Introduces Neuromonics Sanctuary                      II-67
      Analog Devices Unveils ADMP801 MEMS Microphone for Hearing Aids   II-67
      Able Planet Unveils PS1600BTE Behind-the-Ear Amplifier with
       Linx DSP                                                         II-67
      Oticon Introduces Oticon Alta Hearing Aid                         II-67
      GN ReSound Releases ReSound Control Hearing Aid App               II-67
      Sonitus Medical Announces European Launch of SoundBite Hearing
       System                                                           II-67
      Widex Introduces SUPER VSD Hearing Aid                            II-67
      MED-EL Receives US FDA and CE Mark Approvals for RONDO Processor  II-67
      Phonak Unveils Phonak Quest Platform                              II-67
      Phonak Introduces CROS 13 and CROS H2O                            II-68
      Phonak Rolls Out nano Micro-In-Canal Hearing Aid                  II-68
      Siemens Hearing Instruments Introduces Micon Processor            II-68
      Oticon Launches Oticon Intigai                                    II-68
      Widex Launches IIC Hearing Aid                                    II-68
      Panasonic Healthcare Launches R1-W Series                         II-68
      Siemens Launches Eclipse Hearing Aid                              II-68
      Siemens Unveils New Advanced BestSound Technology, XCEL           II-68
      Widex Launches Widex Super220 and Widex Super440 Hearing Aids     II-68
      Advanced Bionics Receives U.S FDA Approval for ClearVoice™        II-68

  10. RECENT INDUSTRY ACTIVITY                                          II-69
      Sonova Holding Announces Plans for Acquiring Comfort Audio        II-69
      Siemens to Publicly List Audiology Business                       II-69
      Sophono, Inc. Partners Hangzhou Nurotron Bio-technology           II-69
      Neuromonics and AuDConnex Ink Reseller Contract                   II-69
      Neuromonics and American Hearing Aid Associates Sign Reseller
       Contract                                                         II-69
      William Demant Takes Over Neurelec SA                             II-69
      Starkey Laboratories Announces Rebranding as Starkey Hearing
       Technologies                                                     II-69
      Amplifon Acquires Majority Stake of Maxtone                       II-69

  11. FOCUS ON SELECT GLOBAL PLAYERS                                    II-70
      Cochlear Limited (Australia)                                      II-70
      GN ReSound A/S (Denmark)                                          II-70
      Med-EL Medical Electronics (Austria)                              II-71
      Otovation LLC (USA)                                               II-71
      Siemens Audiologische Technik GmbH (Germany)                      II-72
      Sonova Holding AG (Switzerland)                                   II-72
       Advanced Bionics Corporation (US)                                II-73
       Phonak AG (Switzerland)                                          II-73
      Starkey Hearing Technologies (US)                                 II-73
      Widex A/S (Denmark)                                               II-74
      William Demant Holding A/S (Denmark)                              II-74
       Bernafon AG (Switzerland)                                        II-75
       Sonic Innovations, Inc. (US)                                     II-75
       Neurelec SA (France)                                             II-75
       Oticon A/S (Denmark)                                             II-76

  12. GLOBAL MARKET PERSPECTIVE                                         II-77
      Table 23: World Recent Past, Current & Future Analysis for
      Audiological Devices by Geographic Region - US, Canada, Japan,
      Europe, Asia-Pacific (excluding Japan), Latin America and Rest
      of World Markets Independently Analyzed with Annual Revenues
      Figures in US$ Thousand for Years 2013 through 2020 (includes
      corresponding Graph/Chart)                                        II-77

      Table 24: World Historic Review for Audiological Devices by
      Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
      (excluding Japan), Latin America and Rest of World Markets
      Independently Analyzed with Annual Revenues Figures in US$
      Thousand for Years 2006 through 2012 (includes corresponding
      Graph/Chart)                                                      II-78

      Table 25: World 15-Year Perspective for Audiological Devices
      by Geographic Region - Percentage Breakdown of Revenues for
      US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),
      Latin America and Rest of World Markets for Years 2006, 2014 &
      2020 (includes corresponding Graph/Chart)                         II-79

      Table 26: World Recent Past, Current & Future Analysis for
      Hearing Aids by Geographic Region - US, Canada, Japan, Europe,
      Asia-Pacific (excluding Japan), Latin America and Rest of
      World Markets Independently Analyzed with Annual Revenues
      Figures in US$ Thousand for Years 2013 through 2020 (includes
      corresponding Graph/Chart)                                        II-80

      Table 27: World Historic Review for Hearing Aids by Geographic
      Region - US, Canada, Japan, Europe, Asia-Pacific (excluding
      Japan), Latin America and Rest of World Markets Independently
      Analyzed with Annual Revenues Figures in US$ Thousand for
      Years 2006 through 2012 (includes corresponding Graph/Chart)      II-81

      Table 28: World 15-Year Perspective for Hearing Aids by
      Geographic Region - Percentage Breakdown of Revenues for US,
      Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
      America and Rest of World Markets for Years 2006, 2014 & 2020
      (includes corresponding Graph/Chart)                              II-82

      Table 29: World Recent Past, Current & Future Analysis for
      Hearing Aids by Product Segment - Behind-the-Ear, In-the-Ear,
      In-the-Canal and Completely-in-the Canal Markets Independently
      Analyzed with Annual Revenues Figures in US$ Thousand for
      Years 2013 through 2020 (includes corresponding Graph/Chart)      II-83

      Table 30: World Historic Review for Hearing Aids by Product
      Segment - Behind-the-Ear, In-the-Ear, In-the-Canal and
      Completely-in-the Canal Markets Independently Analyzed with
      Annual Revenues Figures in US$ Thousand for Years 2006 through
      2012 (includes corresponding Graph/Chart)                         II-84

      Table 31: World 15-Year Perspective for Hearing Aids by
      Product Segment -Percentage Breakdown of Revenues for
      Behind-the-Ear, In-the-Ear, In-the-Canal and Completely-in-the
      Canal Markets for Years 2006, 2014 & 2020 (includes
      corresponding Graph/Chart)                                        II-85

      Table 32: World Recent Past, Current & Future Analysis for
      Behind-the-Ear (BTE) Hearing Aids by Geographic Region - US,
      Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
      America and Rest of World Markets Independently Analyzed with
      Annual Revenues Figures in US$ Thousand for Years 2013 through
      2020 (includes corresponding Graph/Chart)                         II-86

      Table 33: World Historic Review for Behind-the-Ear (BTE)
      Hearing Aids by Geographic Region - US, Canada, Japan, Europe,
      Asia-Pacific (excluding Japan), Latin America and Rest of
      World Markets Independently Analyzed with Annual Revenues
      Figures in US$ Thousand for Years 2006 through 2012 (includes
      corresponding Graph/Chart)                                        II-87

      Table 34: World 15-Year Perspective for Behind-the-Ear (BTE)
      Hearing Aids by Geographic Region - Percentage Breakdown of
      Revenues for US, Canada, Japan, Europe, Asia-Pacific
      (excluding Japan), Latin America and Rest of World Markets for
      Years 2006, 2014 & 2020 (includes corresponding Graph/Chart)      II-88

      Table 35: World Recent Past, Current & Future Analysis for
      In-the-Ear (ITE) Hearing Aids by Geographic Region - US,
      Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
      America and Rest of World Markets Independently Analyzed with
      Annual Revenues Figures in US$ Thousand for Years 2013 through
      2020 (includes corresponding Graph/Chart)                         II-89

      Table 36: World Historic Review for In-the-Ear (ITE) Hearing
      Aids by Geographic Region - US, Canada, Japan, Europe,
      Asia-Pacific (excluding Japan), Latin America and Rest of
      World Markets Independently Analyzed with Annual Revenues
      Figures in US$ Thousand for Years 2006 through 2012 (includes
      corresponding Graph/Chart)                                        II-90

      Table 37: World 15-Year Perspective for In-the-Ear (ITE)
      Hearing Aids by Geographic Region - Percentage Breakdown of
      Revenues for US, Canada, Japan, Europe, Asia-Pacific
      (excluding Japan), Latin America and Rest of World Markets for
      Years 2006, 2014 & 2020 (includes corresponding Graph/Chart)      II-91

      Table 38: World Recent Past, Current & Future Analysis for
      In-the-Canal (ITC) Hearing Aids by Geographic Region - US,
      Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
      America and Rest of World Markets Independently Analyzed with
      Annual Revenues Figures in US$ Thousand for Years 2013 through
      2020 (includes corresponding Graph/Chart)                         II-92

      Table 39: World Historic Review for In-the-Canal (ITC) Hearing
      Aids by Geographic Region - US, Canada, Japan, Europe,
      Asia-Pacific (excluding Japan), Latin America and Rest of
      World Markets Independently Analyzed with Annual Revenues
      Figures in US$ Thousand for Years 2006 through 2012 (includes
      corresponding Graph/Chart)                                        II-93

      Table 40: World 15-Year Perspective for In-the-Canal (ITC)
      Hearing Aids by Geographic Region - Percentage Breakdown of
      Revenues for US, Canada, Japan, Europe, Asia-Pacific
      (excluding Japan), Latin America and Rest of World Markets for
      Years 2006, 2014 & 2020 (includes corresponding Graph/Chart)      II-94

      Table 41: World Recent Past, Current & Future Analysis for
      Completely-in-the-Canal (CIC) Hearing Aids by Geographic
      Region - US, Canada, Japan, Europe, Asia-Pacific (excluding
      Japan), Latin America and Rest of World Markets Independently
      Analyzed with Annual Revenues Figures in US$ Thousand for
      Years 2013 through 2020 (includes corresponding Graph/Chart)      II-95

      Table 42: World Historic Review for Completely-in-the-Canal
      (CIC) Hearing Aids by Geographic Region - US, Canada, Japan,
      Europe, Asia-Pacific (excluding Japan), Latin America and Rest
      of World Markets Independently Analyzed with Annual Revenues
      Figures in US$ Thousand for Years 2006 through 2012 (includes
      corresponding Graph/Chart)                                        II-96

      Table 43: World 15-Year Perspective for
      Completely-in-the-Canal (CIC) Hearing Aids by Geographic
      Region - Percentage Breakdown of Revenues for US, Canada,
      Japan, Europe, Asia-Pacific (excluding Japan), Latin America
      and Rest of World Markets for Years 2006, 2014 & 2020
      (includes corresponding Graph/Chart)                              II-97

      Table 44: World Recent Past, Current & Future Analysis for
      Measurement/Testing Devices by Geographic Region - US, Canada,
      Japan, Europe, Asia-Pacific (excluding Japan), Latin America
      and Rest of World Markets Independently Analyzed with Annual
      Revenues Figures in US$ Thousand for Years 2013 through 2020
      (includes corresponding Graph/Chart)                              II-98

      Table 45: World Historic Review for Measurement/ Testing
      Devices by Geographic Region - US, Canada, Japan, Europe,
      Asia-Pacific (excluding Japan), Latin America and Rest of
      World Markets Independently Analyzed with Annual Revenues
      Figures in US$ Thousand for Years 2006 through 2012 (includes
      corresponding Graph/Chart)                                        II-99

      Table 46: World 15-Year Perspective for Measurement/ Testing
      Devices by Geographic Region - Percentage Breakdown of
      Revenues for US, Canada, Japan, Europe, Asia-Pacific
      (excluding Japan), Latin America and Rest of World Markets for
      Years 2006, 2014 & 2020 (includes corresponding Graph/Chart)      II-100

      Table 47: World Recent Past, Current & Future Analysis for
      Measurement/Testing Devices by Product Segment - Otoscopes,
      Audiometers, Impedance Analyzers, Hearing Aid Analyzers and
      Others Markets Independently Analyzed with Annual Revenues
      Figures in US$ Thousand for Years 2013 through 2020 (includes
      corresponding Graph/Chart)                                        II-101

      Table 48: World Historic Review for Measurement/ Testing
      Devices by Product Segment - Otoscopes, Audiometers, Impedance
      Analyzers, Hearing Aid Analyzers and Others Markets
      Independently Analyzed with Annual Revenues Figures in US$
      Thousand for Years 2006 through 2012 (includes corresponding
      Graph/Chart)                                                      II-102

      Table 49: World 15-Year Perspective for Measurement/ Testing
      Devices by Product Segment - Percentage Breakdown of Revenues
      for Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
      Analyzers and Others Markets for Years 2006, 2014 & 2020
      (includes corresponding Graph/Chart)                              II-103

      Table 50: World Recent Past, Current & Future Analysis for
      Otoscopes by Geographic Region - US, Canada, Japan, Europe,
      Asia-Pacific (excluding Japan), Latin America and Rest of
      World Markets Independently Analyzed with Annual Revenues
      Figures in US$ Thousand for Years 2013 through 2020 (includes
      corresponding Graph/Chart)                                        II-104

      Table 51: World Historic Review for Otoscopes by Geographic
      Region - US, Canada, Japan, Europe, Asia-Pacific (excluding
      Japan), Latin America and Rest of World Markets Independently
      Analyzed with Annual Revenues Figures in US$ Thousand for
      Years 2006 through 2012 (includes corresponding Graph/Chart)      II-105

      Table 52: World 15-Year Perspective for Otoscopes by
      Geographic Region - Percentage Breakdown of Revenues for US,
      Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
      America and Rest of World Markets for Years 2006, 2014 & 2020
      (includes corresponding Graph/Chart)                              II-106

      Table 53: World Recent Past, Current & Future Analysis for
      Audiometers by Geographic Region - US, Canada, Japan, Europe,
      Asia-Pacific (excluding Japan), Latin America and Rest of
      World Markets Independently Analyzed with Annual Revenues
      Figures in US$ Thousand for Years 2013 through 2020 (includes
      corresponding Graph/Chart)                                        II-107

      Table 54: World Historic Review for Audiometers by Geographic
      Region - US, Canada, Japan, Europe, Asia-Pacific (excluding
      Japan), Latin America and Rest of World Markets Independently
      Analyzed with Annual Revenues Figures in US$ Thousand for
      Years 2006 through 2012 (includes corresponding Graph/Chart)      II-108

      Table 55: World 15-Year Perspective for Audiometers by
      Geographic Region - Percentage Breakdown of Revenues for US,
      Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
      America and Rest of World Markets for Years 2006, 2014 & 2020
      (includes corresponding Graph/Chart)                              II-109

      Table 56: World Recent Past, Current & Future Analysis for
      Impedence Analyzers by Geographic Region - US, Canada, Japan,
      Europe, Asia-Pacific (excluding Japan), Latin America and Rest
      of World Markets Independently Analyzed with Annual Revenues
      Figures in US$ Thousand for Years 2013 through 2020 (includes
      corresponding Graph/Chart)                                        II-110

      Table 57: World Historic Review for Impedence Analyzers by
      Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
      (excluding Japan), Latin America and Rest of World Markets
      Independently Analyzed with Annual Revenues Figures in US$
      Thousand for Years 2006 through 2012 (includes corresponding
      Graph/Chart)                                                      II-111

      Table 58: World 15-Year Perspective for Impedence Analyzers by
      Geographic Region - Percentage Breakdown of Revenues for US,
      Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
      America and Rest of World Markets for Years 2006, 2014 & 2020
      (includes corresponding Graph/Chart)                              II-112

      Table 59: World Recent Past, Current & Future Analysis for
      Hearing Aid Analyzers by Geographic Region - US, Canada,
      Japan, Europe, Asia-Pacific (excluding Japan), Latin America
      and Rest of World Markets Independently Analyzed with Annual
      Revenues Figures in US$ Thousand for Years 2013 through 2020
      (includes corresponding Graph/Chart)                              II-113

      Table 60: World Historic Review for Hearing Aid Analyzers by
      Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
      (excluding Japan), Latin America and Rest of World Markets
      Independently Analyzed with Annual Revenues Figures in US$
      Thousand for Years 2006 through 2012 (includes corresponding
      Graph/Chart)                                                      II-114

      Table 61: World 15-Year Perspective for Hearing Aid Analyzers
      by Geographic Region - Percentage Breakdown of Revenues for
      US, Canada, Japan, Europe, Asia-Pacific (excluding Japan),
      Latin America and Rest of World Markets for Years 2006, 2014 &
      2020 (includes corresponding Graph/Chart)                         II-115

      Table 62: World Recent Past, Current & Future Analysis for
      Other Measurement/ Testing Devices by Geographic Region - US,
      Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
      America and Rest of World Markets Independently Analyzed with
      Annual Revenues Figures in US$ Thousand for Years 2013 through
      2020 (includes corresponding Graph/Chart)                         II-116

      Table 63: World Historic Review for Other Measurement/ Testing
      Devices by Geographic Region - US, Canada, Japan, Europe,
      Asia-Pacific (excluding Japan), Latin America and Rest of
      World Markets Independently Analyzed with Annual Revenues
      Figures in US$ Thousand for Years 2006 through 2012 (includes
      corresponding Graph/Chart)                                        II-117

      Table 64: World 15-Year Perspective for Other
      Measurement/Testing Devices by Geographic Region - Percentage
      Breakdown of Revenues for US, Canada, Japan, Europe,
      Asia-Pacific (excluding Japan), Latin America and Rest of
      World Markets for Years 2006, 2014 & 2020 (includes
      corresponding Graph/Chart)                                        II-118

      Table 65: World Recent Past, Current & Future Analysis for
      Cochlear Implants by Geographic Region - US, Canada, Japan,
      Europe, Asia-Pacific (excluding Japan), Latin America and Rest
      of World Markets Independently Analyzed with Annual Revenues
      Figures in US$ Thousand for Years 2013 through 2020 (includes
      corresponding Graph/Chart)                                        II-119

      Table 66: World Historic Review for Cochlear Implants by
      Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
      (excluding Japan), Latin America and Rest of World Markets
      Independently Analyzed with Annual Revenues Figures in US$
      Thousand for Years 2006 through 2012 (includes corresponding
      Graph/Chart)                                                      II-120

      Table 67: World 15-Year Perspective for Cochlear Implants by
      Geographic Region - Percentage Breakdown of Revenues for US,
      Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
      America and Rest of World Markets for Years 2006, 2014 & 2020
      (includes corresponding Graph/Chart)                              II-121
      Volume Analytics                                                  II-122
      Table 68: World Recent Past, Current & Future Analysis for
      Hearing Aids by Geographic Region - US, Canada, Japan, Europe,
      Asia-Pacific (excluding Japan), Latin America and Rest of
      World Markets Independently Analyzed with Annual Volume Sales
      in Thousand Units for Years 2013 through 2020 (includes
      corresponding Graph/Chart)                                        II-122

      Table 69: World Historic Review for Hearing Aids by Geographic
      Region - US, Canada, Japan, Europe, Asia-Pacific (excluding
      Japan), Latin America and Rest of World Markets Independently
      Analyzed with Annual Volume Sales in Thousand Units for Years
      2006 through 2012 (includes corresponding Graph/Chart)            II-123

      Table 70: World 15-Year Perspective for Hearing Aids by
      Geographic Region - Percentage Breakdown of Unit Sales for US,
      Canada, Japan, Europe, Asia-Pacific (excluding Japan), Latin
      America and Rest of World Markets for Years 2006, 2014 & 2020
      (includes corresponding Graph/Chart)                              II-124


 III. MARKET

  1. THE UNITED STATES                                                  III-1
      A.Market Analysis                                                 III-1
        Outlook                                                         III-1
         Recession in Retrospective                                     III-1
        Expanding Patient Pool, Technological Advancements to Buoy
         Market Growth                                                  III-2
         Table 71: Distribution of Hearing Loss by Type (includes
          corresponding Graph/Chart)                                    III-2
         Table 72: Distribution of Heading Aids Penetration by
         Hearing Loss Condition (includes corresponding Graph/Chart)    III-2
        RIC/RITE Hearing Aids Usurp Market for Traditional BTE          III-3
        In-the-ear Hearing Aids Market Poised for Revival               III-3
        Digital Products Gain Ground                                    III-4
        Demographic Dynamics of Hearing Loss & Tinnitus                 III-4
         Table 73: Hearing Impaired Population in the US for Years
         2000-2020 (includes corresponding Graph/Chart)                 III-4
         Aging Population Drives Hearing Loss Prevalence                III-5
          Table 74: US Elderly Population: Expected Growth Rates
          Over the Years 2005-2030 (includes corresponding
          Graph/Chart)                                                  III-5

          Table 75: Percentage Breakdown of Severe to Profound
          Hearing Impaired Population in the US by Age Group: 2013
          (includes corresponding Graph/Chart)                          III-6
         Children and Youth Population Record Increasing Hearing Loss   III-6
          Table 76: Hearing Loss Prevalence in the US by Age Group
          (2013): Percentage of Individuals with Hearing Loss
          Relative to the General Population (includes corresponding
          Graph/Chart)                                                  III-7
        Undetected and Untreated Hearing Loss - A Chronic Issue         III-7
         Table 77: Hearing Aid Adoption Rate in the US by Age Group:
         2013 (includes corresponding Graph/Chart)                      III-8

         Table 78: US Binaural Hearing Aid Adoption Rates by Age
         Group: 2013 (includes corresponding Graph/Chart)               III-8
         Occupation-Related Hearing Impairments Steadily Rises          III-9
          Table 79: Average Hearing Loss Incidence Induced in
          Individuals at Age 50 years due to High Noise Exposure at
          Workplace (includes corresponding Graph/Chart)                III-9
        High Device and Fitting Cost Chokes Market Growth               III-10
        Lack of Reimbursement - A Major Deterrent for Market
         Penetration                                                    III-10
         Insurance Mandates on Hearing Aids in Select States of the US  III-11
         A Focus on Medicaid Regulations in the US: Coverage on
          Hearing Aids by State                                         III-13
         Table 80: US Out-Of-Pocket Payments for Hearing Aids by
         Type: Average Retail Prices for BTE, ITC and ITE for Years
         2005, 2010 & 2015F (includes corresponding Graph/Chart)        III-15
        Medicare to End Coverage for Bone-anchored Hearing Devices?     III-15
        Distribution Landscape                                          III-15
         Table 81: Major Distribution Sources of Hearing Aids in the
         US: 2013 (includes corresponding Graph/Chart)                  III-16
         US Hearing Aid Market Witnesses Seismic Shift in Retail
          Sales Dynamics                                                III-16
         Forward Integration of Manufacturers - The New Rage            III-17
         A Focus on DTC Market in Hearing Aids                          III-17
         Online Sales of Hearing Aids - A New Controversy Brewing       III-17
        US Veterans Affairs Market for Hearing Aids - An Insight        III-18
         Table 82: US Veteran Administration Hearing Devices Market
         by Type (2013): Percentage Breakdown of Unit Sales for
         Hearing Aids and Other Devices (includes corresponding
         Graph/Chart)                                                   III-19

         Table 83: Major Suppliers of Hearing Aids to the US Veteran
         Administration (2013): Percentage Breakdown of Units
         Shipments by Company (includes corresponding Graph/Chart)      III-19
         Veteran Affairs Purchases Expected to Surge with US Troops
          Pullout from Iraq and Afghanistan                             III-19
        Hearing Implant Market - An Overview                            III-19
         Cochlear Implants on the Road to Widespread Adoption           III-20
         Signs of Maturity Emerge in the US Pediatric Cochlear Market   III-20
        Competitive Scenario                                            III-20
         Player Dominance Varies by Type of Device                      III-20
          Table 84: Leading Players in the US Cochlear Implants
          Market (2013) - Percentage Share Breakdown of Sales for
          Cochlear Ltd., Advanced Bionics, and MED-EL (includes
          corresponding Graph/Chart)                                    III-21
         Players in ABR/ OAE Analyzers                                  III-21
          Table 85: Leading Players in the US ABR/OAE Analyzers
          Market (2013): Percentage Breakdown of Sales for Natus
          Medical, Grason Stadler, and Others (includes
          corresponding Graph/Chart)                                    III-21
        Regulatory Overview                                             III-22
         Safe Medical Devices Act (SDMA)                                III-22
         Hearing Aid Compatibility Act 1988                             III-22
         American Disabilities Act (ADA)                                III-22
         Federal Hearing Conservation Amendment                         III-22
         ANSI Standards for the US                                      III-22
        FDA Mulls Re-Drawing Approval Policies                          III-23
        Recent Product Launches                                         III-23
        Strategic Corporate Activity                                    III-25
        Select Key Players                                              III-25
      B.Market Analytics                                                III-28
        Table 86: The US Recent Past, Current & Future Analysis for
        Audiological Devices by Product Segment - Hearing Aids
        (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-28

        Table 87: The US Historic Review for Audiological Devices by
        Product Segment - Hearing Aids (Behind-the-Ear, In-the-Ear,
        In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-29

        Table 88: The US 15-Year Perspective for Audiological
        Devices by Product Segment - Percentage Breakdown of
        Revenues for Hearing Aids (Behind-the-Ear, In-the-Ear,
        In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Gramph/Chart)                           III-30

        Table 89: The US Recent Past, Current & Future Analysis for
        Hearing Aids: Annual Volume Sales in Thousand Units for
        Years 2013 through 2020 (includes corresponding Graph/Chart)    III-31

        Table 90: The US Historic Review for Hearing Aids: Annual
        Volume Sales in Thousand Units for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-31

  2. CANADA                                                             III-32
      A.Market Analysis                                                 III-32
        Outlook                                                         III-32
      B.Market Analytics                                                III-33
        Table 91: Canadian Recent Past, Current & Future Analysis
        for Audiological Devices by Product Segment - Hearing Aids
        (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-33

        Table 92: Canadian Historic Review for Audiological Devices
        by Product Segment - Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-34

        Table 93: Canadian 15-Year Perspective for Audiological
        Devices by Product Segment - Percentage Breakdown of
        Revenues for Hearing Aids (Behind-the-Ear, In-the-Ear,
        In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-35

        Table 94: Canadian Recent Past, Current & Future Analysis
        for Hearing Aids: Annual Volume Sales in Thousand Units for
        Years 2013 through 2020 (includes corresponding Graph/Chart)    III-36

        Table 95: Canadian Historic Review for Hearing Aids: Annual
        Volume Sales in Thousand Units for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-36

  3. JAPAN                                                              III-37
      A.Market Analysis                                                 III-37
        Outlook                                                         III-37
        Regulatory Environment                                          III-37
        Distribution System                                             III-37
        Product launch                                                  III-38
        Rion Co. Ltd. - A Key Japanese Manufacturer                     III-38
      B.Market Analytics                                                III-39
        Table 96: Japanese Recent Past, Current & Future Analysis
        for Audiological Devices by Product Segment - Hearing Aids
        (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-39

        Table 97: Japanese Historic Review for Audiological Devices
        by Product Segment - Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-40

        Table 98: Japanese 15-Year Perspective for Audiological
        Devices by Product Segment - Percentage Breakdown of
        Revenues for Hearing Aids (Behind-the-Ear, In-the-Ear,
        In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-41

        Table 99: Japanese Recent Past, Current & Future Analysis
        for Hearing Aids: Annual Volume Sales in Thousand Units for
        Years 2013 through 2020 (includes corresponding Graph/Chart)    III-42

        Table 100: Japanese Historic Review for Hearing Aids: Annual
        Volume Sales in Thousand Units for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-42

  4. EUROPE                                                             III-43
      A.Market Analysis                                                 III-43
        Outlook                                                         III-43
        European Market Holds Strong Growth Potential for Hearing Aids  III-43
         Table 101: Hearing Impaired Population in Select European
         Countries (includes corresponding Graph/Chart)                 III-44

         Table 102: Binaural Fitting Rates in Select European
         Countries/Regions: 2013 (includes corresponding
         Graph/Chart)                                                   III-44
        A Glimpse of the Competitive Environment in European Hearing
         Devices Market                                                 III-45
        Cochlear Implants Market                                        III-45
        Regulatory Environment                                          III-45
         Reimbursement Issues                                           III-46
         Standards for Hearing Protection                               III-46
      B.Market Analytics                                                III-47
        Table 103: European Recent Past, Current & Future Analysis
        for Audiological Devices by Geographic Region - France,
        Germany, Italy, UK, Spain, Russia and Rest of Europe Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-47

        Table 104: European Historic Review for Audiological Devices
        by Geographic Region - France, Germany, Italy, UK, Spain,
        Russia and Rest of Europe Markets Independently Analyzed
        with Annual Revenues Figures in US$ Thousand for Years 2006
        through 2012 (includes corresponding Graph/Chart)               III-48

        Table 105: European 15-Year Perspective for Audiological
        Devices by Geographic Region - Percentage Breakdown of
        Revenues for France, Germany, Italy, UK, Spain, Russia and
        Rest of Europe Markets for Years 2006, 2014 & 2020 (includes
        corresponding Graph/Chart)                                      III-49

        Table 106: European Recent Past, Current & Future Analysis
        for Audiological Devices by Product Segment - Hearing Aids
        (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-50

        Table 107: European Historic Review for Audiological Devices
        by Product Segment - Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-51

        Table 108: European 15-Year Perspective for Audiological
        Devices by Product Segment - Percentage Breakdown of
        Revenues for Hearing Aids (Behind-the-Ear, In-the-Ear,
        In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-52

        Table 109: European Recent Past, Current & Future Analysis
        for Hearing Aids: Annual Volume Sales in Thousand Units for
        Years 2013 through 2020 (includes corresponding Graph/Chart)    III-53

        Table 110: European Historic Review for Hearing Aids: Annual
        Volume Sales in Thousand Units for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-53

  4a. FRANCE                                                            III-54
      A.Market Analysis                                                 III-54
        Outlook                                                         III-54
        Key Statistics                                                  III-54
         Table 111: French Binaural Hearing Aid Adoption Rates by
         Age Group: 2013 (includes corresponding Graph/Chart)           III-54

         Table 112: French Hearing Aid Retail Market (2013):
         Percentage Breakdown of Sales for Retail Chains, Purchase
         Groups and Independent Retail Stores (includes
         corresponding Graph/Chart)                                     III-54
        Strategic Corporate Activity                                    III-55
        Neurelec Sa - A Key French Implant Manufacturer                 III-55
      B.Market Analytics                                                III-56
        Table 113: French Recent Past, Current & Future Analysis for
        Audiological Devices by Product Segment - Hearing Aids
        (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-56

        Table 114: French Historic Review for Audiological Devices
        by Product Segment - Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-57

        Table 115: French 15-Year Perspective for Audiological
        Devices by Product Segment - Percentage Breakdown of
        Revenues for Hearing Aids (Behind-the-Ear, In-the-Ear,
        In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-58

  4b. GERMANY                                                           III-59
      A.Market Analysis                                                 III-59
        Outlook                                                         III-59
        German Hearing Aid Market - An Overview                         III-59
        Favorable Reimbursement Changes and New Product Launches to
         Prop up Hearing Aid ASP                                        III-59
        Key Statistics                                                  III-60
         Table 116: German Binaural Hearing Aid Adoption Rates by
         Age Group: 2013 (includes corresponding Graph/Chart)           III-60
        Competitive Landscape                                           III-60
         Table 117: Leading Players in the German Hearing Aid Retail
         Market (2013): Percentage Breakdown of Volume Sales for
         Independent Stores, Kind, GEERS Hörakustik, Amplifon and
         Others (includes corresponding Graph/Chart)                    III-60
         Top 10 Hearing Aid Retailers in German Market                  III-61
        Product Introductions                                           III-61
        Strategic Corporate Activity                                    III-61
        Siemens Audiologische Technik GmbH - A Key German PLAYER        III-61
      B.Market Analytics                                                III-62
        Table 118: German Recent Past, Current & Future Analysis for
        Audiological Devices by Product Segment - Hearing Aids
        (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-62

        Table 119: German Historic Review for Audiological Devices
        by Product Segment - Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-63

        Table 120: German 15-Year Perspective for Audiological
        Devices by Product Segment - Percentage Breakdown of
        Revenues for Hearing Aids (Behind-the-Ear, In-the-Ear,
        In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-64

  4c. ITALY                                                             III-65
      A.Market Analysis                                                 III-65
        Outlook                                                         III-65
        Strategic Corporate Activity                                    III-65
      B.Market Analytics                                                III-66
        Table 121: Italian Recent Past, Current & Future Analysis
        for Audiological Devices by Product Segment - Hearing Aids
        (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-66

        Table 122: Italian Historic Review for Audiological Devices
        by Product Segment - Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-67

        Table 123: Italian 15-Year Perspective for Audiological
        Devices by Product Segment - Percentage Breakdown of
        Revenues for Hearing Aids (Behind-the-Ear, In-the-Ear,
        In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-68

  4d. THE UNITED KINGDOM                                                III-69
      A.Market Analysis                                                 III-69
        Outlook                                                         III-69
        Hearing Loss - A Prevalent Condition in the UK                  III-69
         Table 124: Hearing Impaired Population Size in the UK by
         Country: 2013 (includes corresponding Graph/Chart)             III-70

         Table 125: UK Population with Severe/Profound Hearing
         Losses by Country: 2013 (includes corresponding
         Graph/Chart)                                                   III-70

         Table 126: UK Binaural Hearing Aid Adoption Rates by Age
         Group: 2013 (includes corresponding Graph/Chart)               III-71
        Dearth of Funding for Hearing Research - A Major Setback for
         Hearing Care Industry                                          III-71
        Regulations                                                     III-71
         Disability Discrimination Act 1995                             III-72
         Noise at Work Regulations 1989                                 III-72
        Sales through Websites Push Hearing Aid Market Further          III-72
        A Peek into the NHS Market for Hearing Aids                     III-72
         Table 127: UK Historic Hearing Aid Market by Payer (2013):
         Percentage Breakdown of Unit Sales for NHS and Private
         Markets (includes corresponding Graph/Chart)                   III-73
        Partial Reimbursements in Private Market to Alter Retailer
         Fortunes                                                       III-73
        Retail Market Statistics                                        III-74
         Table 128: Leading Players in the UK Private Market for
         Hearing Instruments (2011): Percentage Breakdown of Volume
         Sales for Independent Stores, Specsavers, Ormerod, Amplifon
         and Hidden Hearing (includes corresponding Graph/Chart)        III-74
        Recent Product Launches                                         III-74
      B.Market Analytics                                                III-75
        Table 129: UK Recent Past, Current & Future Analysis for
        Audiological Devices by Product Segment - Hearing Aids
        (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-75

        Table 130: UK Historic Review for Audiological Devices by
        Product Segment - Hearing Aids (Behind-the-Ear, In-the-Ear,
        In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-76

        Table 131: UK 15-Year Perspective for Audiological Devices
        by Product Segment - Percentage Breakdown of Revenues for
        Hearing Aids (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets for
        Years 2006, 2014 & 2020 (includes corresponding Graph/Chart)    III-77

  4e. SPAIN                                                             III-78
       Market Analysis                                                  III-78
        Table 132: Spanish Recent Past, Current & Future Analysis
        for Audiological Devices by Product Segment - Hearing Aids
        (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-79

        Table 133: Spanish Historic Review for Audiological Devices
        by Product Segment - Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/ Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-80

        Table 134: Spanish 15-Year Perspective for Audiological
        Devices by Product Segment - Percentage Breakdown of
        Revenues for Hearing Aids (Behind-the-Ear, In-the-Ear,
        In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-81

  4f. RUSSIA                                                            III-82
       Market Analysis                                                  III-82
        Table 135: Russian Recent Past, Current & Future Analysis
        for Audiological Devices by Product Segment - Hearing Aids
        (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-83

        Table 136: Russian Historic Review for Audiological Devices
        by Product Segment - Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-84

        Table 137: Russian 15-Year Perspective for Audiological
        Devices by Product Segment - Percentage Breakdown of
        Revenues for Hearing Aids (Behind-the-Ear, In-the-Ear,
        In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-85

  4g. REST OF EUROPE                                                    III-86
      A.Market Analysis                                                 III-86
        Outlook                                                         III-86
        Overview of Select Regional Markets                             III-86
         Denmark                                                        III-86
          Public Clinics Dominate Hearing Aid Fittings                  III-86
         Sweden                                                         III-86
         Switzerland                                                    III-87
         Belgium                                                        III-87
        Product Introductions                                           III-87
        Strategic Corporate Development                                 III-89
        Select Key Players                                              III-89
      B.Market Analytics                                                III-93
        Table 138: Rest of Europe Recent Past, Current & Future
        Analysis for Audiological Devices by Product Segment -
        Hearing Aids (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-93

        Table 139: Rest of Europe Historic Review for Audiological
        Devices by Product Segment - Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-94

        Table 140: Rest of Europe 15-Year Perspective for
        Audiological Devices by Product Segment - Percentage
        Breakdown of Revenues for Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-95

  5. ASIA-PACIFIC                                                       III-96
      A.Market Analysis                                                 III-96
        Asia-Pacific - a High-Potential Market for Hearing Aids and
         Implants                                                       III-96
        Cochlear Implants Market                                        III-96
         Growth Prospects                                               III-96
        Regulatory Scenario                                             III-97
      B.Market Analytics                                                III-97
        Table 141: Asia-Pacific Recent Past, Current & Future
        Analysis for Audiological Devices by Geographic Region -
        China, and Rest of Asia-Pacific Markets Independently
        Analyzed with Annual Revenues Figures in US$ Thousand for
        Years 2013 through 2020 (includes corresponding Graph/Chart)    III-97

        Table 142: Asia-Pacific Historic Review for Audiological
        Devices by Geographic Region - China, and Rest of
        Asia-Pacific Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-98

        Table 143: Asia-Pacific 15-Year Perspective for Audiological
        Devices by Geographic Region - Percentage Breakdown of
        Revenues for China, and Rest of Asia-Pacific Markets for
        Years 2006, 2014 & 2020 (includes corresponding Graph/Chart)    III-99

        Table 144: Asia-Pacific Recent Past, Current & Future
        Analysis for Audiological Devices by Product Segment -
        Hearing Aids (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-100

        Table 145: Asia-Pacific Historic Review for Audiological
        Devices by Product Segment - Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/ Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-101

        Table 146: Asia-Pacific 15-Year Perspective for Audiological
        Devices by Product Segment - Percentage Breakdown of
        Revenues for Hearing Aids (Behind-the-Ear, In-the-Ear,
        In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-102

        Table 147: Asia-Pacific Recent Past, Current & Future
        Analysis for Hearing Aids: Annual Volume Sales in Thousand
        Units for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-103

        Table 148: Asia-Pacific Historic Review for Hearing Aids:
        Annual Volume Sales in Thousand Units for Years 2006 through
        2012 (includes corresponding Graph/Chart)                       III-103

  5a. CHINA                                                             III-104
      A.Market Analysis                                                 III-104
        Outlook                                                         III-104
         Initiation of Cochlear Implant Production                      III-104
        Strategic Corporate Activity                                    III-104
      B.Market Analytics                                                III-105
        Table 149: Chinese Recent Past, Current & Future Analysis
        for Audiological Devices by Product Segment - Hearing Aids
        (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-105

        Table 150: Chinese Historic Review for Audiological Devices
        by Product Segment - Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/ Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-106

        Table 151: Chinese 15-Year Perspective for Audiological
        Devices by Product Segment - Percentage Breakdown of
        Revenues for Hearing Aids (Behind-the-Ear, In-the-Ear,
        In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-107

  5b. REST OF ASIA-PACIFIC                                              III-108
      A.Market Analysis                                                 III-108
        Outlook                                                         III-108
        Overview of Select Regional Markets                             III-108
         India                                                          III-108
          High Prevalence of Hearing Loss                               III-108
           Hearing Loss in Children More Prevalent in Rural Areas       III-108
          Rising Healthcare Spending, Positive Economic Indicators
           Buoy Demand for Hearing Aids                                 III-109
          Indian Hearing Aid Market Dominated by Imports                III-109
          Hearing Implants Gaining Traction Despite High Procedure Cost III-109
          Audiological Diagnostic Equipments Market On the Rise         III-110
         Australia and New Zealand                                      III-110
          High Hearing Loss Incidence and Prevalence - A Growing
           Concern for Australia and New Zealand                        III-110
           Table 152: Australian Hearing Aid Retail Market (2013):
           Percentage Breakdown of Sales for Public Organizations,
           Manufacturers’ Retail, Independent Retail Stores and
           Retail Chains (includes corresponding Graph/Chart)           III-110
          Australian Players Grow Presence in South-east Asian Market   III-111
        Product Introductions                                           III-111
        Cochlear Limited - A Key Cochlear Implant Manufacturer          III-112
      B.Market Analytics                                                III-113
        Table 153: Rest of Asia-Pacific Recent Past, Current &
        Future Analysis for Audiological Devices by Product Segment -
        Hearing Aids (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-113

        Table 154: Rest of Asia-Pacific Historic Review for
        Audiological Devices by Product Segment - Hearing Aids
        (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/ Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2006 through 2012 (includes corresponding
        Graph/Chart)                                                    III-114

        Table 155: Rest of Asia-Pacific 15-Year Perspective for
        Audiological Devices by Product Segment - Percentage
        Breakdown of Revenues for Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-115

  6. LATIN AMERICA                                                      III-116
      A.Market Analysis                                                 III-116
        Outlook                                                         III-116
      B.Market Analytics                                                III-117
        Table 156: Latin American Recent Past, Current & Future
        Analysis for Audiological Devices by Product Segment -
        Hearing Aids (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/ Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-117

        Table 157: Latin American Historic Review for Audiological
        Devices by Product Segment - Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-118

        Table 158: Latin American 15-Year Perspective for
        Audiological Devices by Product Segment - Percentage
        Breakdown of Revenues for Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/ Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-119

        Table 159: Latin American Recent Past, Current & Future
        Analysis for Hearing Aids: Annual Volume Sales in Thousand
        Units for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-120

        Table 160: Latin American Historic Review for Hearing Aids:
        Annual Volume Sales in Thousand Units for Years 2006 through
        2012 (includes corresponding Graph/Chart)                       III-120

  7. REST OF WORLD                                                      III-121
      A.Market Analysis                                                 III-121
        Outlook                                                         III-121
        Hearing Impairment Remains an Unaddressed Issue in Africa       III-121
         Hearing Aids Market in South Africa                            III-121
      B.Market Analytics                                                III-122
        Table 161: Rest of World Recent Past, Current & Future
        Analysis for Audiological Devices by Product Segment -
        Hearing Aids (Behind-the-Ear, In-the-Ear, In-the-Canal and
        Completely-in-the Canal), Measurement/Testing Devices
        (Otoscopes, Audiometers, Impedance Analyzers, Hearing Aid
        Analyzers and Others) and Cochlear Implants Markets
        Independently Analyzed with Annual Revenues Figures in US$
        Thousand for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-122

        Table 162: Rest of World Historic Review for Audiological
        Devices by Product Segment - Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets Independently Analyzed with Annual
        Revenues Figures in US$ Thousand for Years 2006 through 2012
        (includes corresponding Graph/Chart)                            III-123

        Table 163: Rest of World 15-Year Perspective for
        Audiological Devices by Product Segment - Percentage
        Breakdown of Revenues for Hearing Aids (Behind-the-Ear,
        In-the-Ear, In-the-Canal and Completely-in-the Canal),
        Measurement/Testing Devices (Otoscopes, Audiometers,
        Impedance Analyzers, Hearing Aid Analyzers and Others) and
        Cochlear Implants Markets for Years 2006, 2014 & 2020
        (includes corresponding Graph/Chart)                            III-124

        Table 164: Rest of World Recent Past, Current & Future
        Analysis for Hearing Aids: Annual Volume Sales in Thousand
        Units for Years 2013 through 2020 (includes corresponding
        Graph/Chart)                                                    III-125

        Table 165: Rest of World Historic Review for Hearing Aids:
        Annual Volume Sales in Thousand Units for Years 2006 through
        2012 (includes corresponding Graph/Chart)                       III-125


 IV. COMPETITIVE LANDSCAPE

     Total Companies Profiled: 64 (including Divisions/Subsidiaries - 89)

     The United States (39)
     Canada (4)
     Japan (2)
     Europe (39)
     - France (2)
     - Germany (12)
     - The United Kingdom (2)
     - Italy (1)
     - Spain (1)
     - Rest of Europe (21)
     Asia-Pacific (Excluding Japan) (5)
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