Worldwide Smart Windows Markets: 2013-2020

Smart Windows Materials Markets 2017-2026

N-Tech Research, Date of Publication: May 17, 2017
This report identifies the opportunities for materials sold into smart windows markets. The firm most recently issued study of the smart windows market was issued in November of 2016. This new materials focused study:
  • Provides ten-year forecasts of smart windows materials breakouts by type of material (electrochromic, photochromic, thermochromic, SPD, PDLC and emerging technologies) in both volume (square meters) and value ($ millions) terms and by end user markets ( construction, automotive, public transportation and aerospace). 
  • Identifies the materials strategies of the leading smart windows suppliers and the materials-related R&D that they are undertaking to improve their products. 
  • Predicts the commercial implications of the research on self-dimming materials being carried out around the world as technologists identify materials and techniques for smart window platforms that will lead to decreased cost, increased durability, and enhanced features for smart windows. 
  • Discusses how materials strategies can help reduce the cost of smart windows, which has long been considered the key impediment to further market penetration.  
  • Analyzes the role for polymer-based substrates in the smart windows sector and as a key enablers for retrofitted smart windows.  
This report will be a must-read for marketing, business development, and product management executives in the following sectors:
•    Smart windows manufacturers
•    Conventional windows suppliers
•    Flat glass products
•    Specialty chemicals, polymer and smart material firms
•    Construction and architectural firms
•    Energy management companies


Executive Summary       
E.1 Raising the IQ of Windows   
E1.1 Favorable investment climate for Smart Windows  
E.1.2 Price and Energy Saving:  The Impact of Nanomaterials       
E.2 Important Developments and Opportunities In Standard Materials Platforms for Smart Windows     
E.2.1 Electrochromic Materials  
E.2.1.1 The Rise of Polymer-based EC Windows
E.2.1.2 Changing EC Windows Designs   
E.2.2 Photochromic Materials    
E.2.3 Thermochromic Materials
E.2.4 SPD Materials        
E.2.5 PDLC Materials      
E.3 Six Companies to Watch and One Technology             
E.4 Summary of Ten-Year Forecasts
Chapter One: Introduction         
1.1 Report Structure and Topics Covered             
1.2 Background on Smart Windows         
1.2.1 Move Towards Wide-spread Adoption       
1.2.2 Controlling the Tinting Function     
1.2.3 Price War
1.2.4 New Material Development—Continued  
1.2.5 Tackling the Technical Challenges and Economic Rationale to Buy—EC Windows     
1.3 Objective and Scope of This Report 
1.4 Methodology            
1.4.1 Data Collection      
1.4.2 Forecasting Methodology
Chapter Two: EC Smart Windows            
2.1 Current State of EC Smart Windows
2.1.1 EC Technology—How It Works and Compares to Some Alternate Smart Glass Technologies              
2.1.2 Environmental, Cost Savings, and Infrastructure Reduction Benefits            
2.1.3 EC Design Development through the Years              
2.1.4 What is Changing for EC Windows?              
2.2 EC Materials               
2.2.1 Opportunities in the EC Materials Market 
2.2.2 EC Thin Film    EC Thin Films Using Thermochromic Material       
2.2.3 Transparent Electrical Conductors – the Search Continues Alternatives to ITO           
2.2.4 Electrolytes             
2.2.5 Technological developments          
2.2.6 Developments in glass-based EC smart windows   
2.2.7 Towards EC Plastic Smart Windows              
2.2.8 Advances in controls of EC windows    EC windows    Wireless Option for EC Window 
2.2.9 NanoECs for Smart Windows – Growing In Importance EC Windows Using Silver Nanowires        
2.3 Retrofitted EC Windows – A Game Changer?              
2.3.1 ChromoGenics      
2.3.2 e-Chromic Technologies    
2.3.3 University of Florida            
2.4 Need for Developing Better Switching Times for EC Windows             
2.4.1 Losing the Switching Time Advantage to Other Dynamic Window Technologies       
2.5   50% Percent Drop in EC Window Prices – at the Cost of Low/No Margins     
2.5.1 Payback Benefit – Companies Not Utilizing This Enough     
2.6 Consistency of Color and Power Required    
2.7 Manufacturing Methods to Reduce Cost       
2.7.1 Fraunhofer Develops a New Design – Two Pane Window  
2.7.2 LBNL          
2.7.3 EELICON   
2.7.4 Clear Metals           
2.7.5 Nanyang Technological University,               
2.8 Notable Company Activities
2.8.1 View          
2.8.2 Kinestral Technologies       
2.8.3 Gentex     
2.8.4 SageGlass
2.8.5 Argil—A Two-Way Business Model              
2.8.6 What Happened to Samsung’s Transparent EC Smart Window?      
2.8.7 ChromoGenics      
2.9 Ten-Year Forecast For EC Material Market    
2.10 Key Points Discussed in this Chapter             
Chapter Three: Photochromic Materials and Hybrid Photochromic/Electrochromic Smart Windows      
3.1 Photochromic – Not Commercialized for Smart Windows      
3.1.1 Commercialization of Photochromic and Hybrid PEC Windows         
3.2 Photochromic Materials Development           
3.2.1 Universidade de Trás-os-Montes e Alto Douro       
3.2.2 Shimane University and Nagoya Institute of Technology    
3.2.3 Yamaguchi University         
3.2.4 TU Delft    
3.3 Hybrid PEC Material Market for Windows     
3.3.1 SWITCH Materials
3.3.2 Winsmart 
3.3.3 University of Science and Technology of China       
3.3.4 Nanjing Normal University and University of Science and Technology of China        
3.3.5 Importance of Materials In Development of PEC Windows
3.3.6 Opportunity for Start-ups in this Segment
3.4  Low-grade Photochromic Smart Window Films          
3.5 Ten-Year Forecast of Photochromic Materials in Smart Windows       
3.6 Key points Discussed In This Chapter              
Chapter Four: Thermochromic Materials for Smart Windows    
4.1 Thermochromic windows     
4.1.1 The Market             
4.1.2 TC window market landscape         
4.1.3 Residential markets – advantage TC            
4.1.4 Areas of development       
4.2 Material and design development for TC windows   
4.2.1 Vanadium oxide   
4.2.2 RavenWindow – material and design          
4.2.3 Pleotint – Suntuitive Glass Global Coverage, Thanks to a Simple Business Model A Word about Pleotint’s Financial Stability             
4.2.4 NREL – combining photochromic windows with photovoltaic (PV cells)        
4.2.5 Noteworthy concept – energy saving window by UCL         
4.3 Switching times of TC windows – Level Playing Field
4.4 Skylights      
4.5 Cost – no longer a competitive advantage    
4.6 Ten-year Forecast for TC Material for Windows         
4.7 Key Takeaways from this Chapter    
Chapter Five: Suspended Particle Device Technology 
5.1   The Technology      
5.2 Research Frontiers – SPD’s patent holder     
5.2.1 RFI’s revenue stream – a cause for concern             
5.3 RFI’s potential expansion into other markets              
5.3.1 Aircraft     
Inspectech Aero Service, Inc.    
Vision Systems
5.3.2 Automotive Market            
5.3.3 Architectural Market          
5.3.4 Marine      
5.3.5 Trains – a Future Market?
5.4 Notable Manufacturers/Licensees   
5.5 Future of SPD Windows        
5.6 Eight-Year Forecasts of SPD Materials in Smart Windows       
Chapter Six: PDLC Privacy Glass
6.1 PDLC              
6.1.1 Types of PDLC Switchable Glass and materials used              
6.1.2 Privacy, comfort, energy use reduction with PDLC technology         
6.1.3 – Unique selling point – projection glass    
6.1.4 New materials being considered for PDLC films      
6.1.5 Solar-powered PDLC Switchable Glass        
6.1.6 Translucent White – a Limiting Factor          
6.2 Notable PLDC Switchable Glass Companies  
6.2.1 Scienstry  
6.2.2 Merck       
6.2.3 SmartGlass International, Smart Films International, Invisishade, Smart Tint and BenQ (Taiwan)      
6.3 PDLC in the Automobile Industry      
6.4 Ten-year Forecasts of PDLC Materials in Smart Windows       
6.5 Key Takeaways from this Chapter    
Chapter Seven:  Emerging Materials Platforms for Smart Windows          
7.1 Emerging Smart Windows Technologies        
7.2 Electrokinetic – 3D Nanocolor             
7.2.1 Marathon Patent Group   
7.3 Externally Modulated Display (EMD)               
7.4 TouchChromic Thin Film        
7.5 Hydrogels    
7.5.1 Thermally Responsive Composite Hydrogels            
7.5.2 Thermochromic/Thermotropic Hydrogels 
7.6 Revenue Forecast of New Window Material
7.7 Key Takeaways from this Chapter    
Date of Publication:
May 17, 2017
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