Digital Video Recorders (DVRs) Market Analysis

Digital Video Recorders (DVRs) - Global Strategic Business Report

Global Industry Analysts, Date of Publication: Jun 20, 2016, 206 Pages
US$4,500.00
GIA-MCP7052

The number of TV Households with Digital Video Recorders (DVRs) worldwide is projected to reach 390.5 million by 2022, driven by the growing popularity of time shifted TV viewing and the continued preference for DVRs over VOD as the preferred TV time shifting technology. Sales of DVRs are increasing driven by falling prices and the introduction of cloud-based DVRs and multi-room DVRs. The trend towards digitization of television broadcasting is another major factor driving adoption of DVRs, given the fact that a major prerequisite for DVRs is a digital connection in the form of CAS or DTH. Asia-Pacific is forecast to emerge as the fastest growing market with a CAGR of 21.5% over the analysis period, led by factors such as growth in urban households, rising living standards, expanding base of affluent middle class population and rise in the sophistication of entertainment habits and preferences that come from increased exposure to and adoption of digital technologies and platforms.

Digital Video Recorders (DVRs) Market Summary of Trends & Drivers 

  • Healthy Outlook for the World Broadcasting Industry to Offer Trickle Down Benefits to the DVR Market
  • Government Regulations on Digitization Drive Growth in the Market
  • Increasing Number of Broadcast Channels Benefits Demand Growth
  • Bottlenecks in On-Site Storage & Focus on Value Added Services Make Networked DVRs Mainstream
  • Growing Trend Towards Cord Cutting Fuels Demand for Over-the-Air (OTA) DVRs

This report analyzes the worldwide markets for Digital Video Recorders (DVRs) in Number of Households in Thousands. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, and Rest of World. Annual estimates and forecasts are provided for the period 2015 through 2022.  Also, a six-year historic analysis is provided for these markets. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 59 companies including many key and niche players such as -

Alcatel-Lucent S.A
Arris Group, Inc.
AT&T, Inc.
Broadcom Corporation
Cisco Systems Inc.

Digital Video Recorders (DVRs) Market Analysis
TABLE OF CONTENTS

 I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS

      Study Reliability and Reporting Limitations                       I-1
      Disclaimers                                                       I-2
      Data Interpretation & Reporting Level                             I-2
       Quantitative Techniques & Analytics                              I-3
      Product Definitions and Scope of Study                            I-3


 II. EXECUTIVE SUMMARY

  1. INDUSTRY OVERVIEW                                                  II-1
      TV DVRs: The Most Successful Form of Time Shifting TV Viewing
       Providing Entertainment at the Touch of a Button                 II-1
      Market Overview                                                   II-2
      Key Market Trends, Drivers & Issues                               II-3
       Healthy Outlook for the World Broadcasting Industry to Offer
        Trickle Down Benefits to the DVR Market                         II-3
        Table 1: Robust Gains in the World Broadcasting Industry
        Sets the Right Business Climate for DVRs: Global TV
        Broadcast & Cable Network Industry Revenues (in US$ Billion)
        for the Years 2015 & 2020 (includes corresponding
        Graph/Chart)                                                    II-4
       TV Broadcast Service Providers Dominate the Market With Cable & 
        DTH Ranking as Leading Platforms for DVRs                       II-4
        Table 2: Global DVR Market by Platform (2015): Percentage
        Breakdown of Number of DVR Households for Cable, DTH, DTT,
        and IPTV (includes corresponding Graph/Chart)                   II-4
       Digitization of Television Broadcasting Provide the
        Foundation for Growth in the DVR Market                         II-5
        Table 3: Ripe Opportunities for DVRs in the Rapidly
        Digitalizing TV Broadcasting Industry: Global Penetration of
        Digital TV in Total TV Households (in %) for the Years 2010,
        2016 & 2020 (includes corresponding Graph/Chart)                II-6
        Government Regulations on Digitization Bode Well for the
         DVRs Market                                                    II-6
         Digital Transition Timeline in Major Countries                 II-7
       Increasing Number of Broadcast Channels Benefits Demand Growth   II-8
       Bottlenecks in On-Site Storage & Focus on Value Added
        Services Make Networked DVRs (nDVRs) Mainstream                 II-9
       The Growing Trend Towards Cord Cutting Fuels Demand for OTA DVRs II-10
        Table 4: With Households Unplugging the Traditional TV
        Cable, Demand for OTR DVRs is Poised to Roll: Percentage of
        Cord Cutting Households in the US for the Years 2010, 2015 &
        2020 (includes corresponding Graph/Chart)                       II-11
       Robust HDTV Penetration Boosts Demand for HD DVRs                II-11
        Table 5: Robust Sales of HDTVs Strengthens the Business Case
        for HD DVRs: Global Breakdown of Full HDTVs & UHDTV Sales
        (in Million Units) for the Years 2015 & 2018 (includes
        corresponding Graph/Chart)                                      II-12

        Table 6: UHD TV Ownership by Region for Years 2015 & 2020
        (includes corresponding Graph/Chart)                            II-12
       Multi-Room DVRs: The New Frontier for Growth                     II-12
        Table 7: Rise in the Number of Networked Homes Expands the
        Addressable Market Opportunity for Multi-Room DVRs:
        Worldwide Penetration of Households with Home Networks (in %)
        for the Years 2015 & 2020 (includes corresponding
        Graph/Chart)                                                    II-13
       Interest in Cloud DVR Spills Over: A Review of What it Means
        for Conventional Box Type DVRs                                  II-13
       A Peek Into Major Macroeconomic Factors Providing a Fertile
        Environment for Growth                                          II-14
        Growth in Urban Households & Rising Living Standards            II-14
         Table 8: Rapid Urbanization Triggers Growth in Living
         Standards & Disposable Incomes, Bolstering Consumer
         Discretionary Spending On DVRs: World Urbanization Rates
         Measured as a % of Urban Population by Geographic Region
         for the Years 2010 & 2030 (includes corresponding
         Graph/Chart)                                                   II-15
       Expanding Base of Middle Class Population Shifts Future
        Growth Opportunities to Emerging Markets                        II-16
        Table 9: Shifting Geographic Center of Middle Class Growth
        Throws the Spotlight on Asia as a Lucrative Region Poised to
        Lead Future Growth in the DVR Market: World Middle Class
        Population (in Million) & Spending (in US$ Trillion) by
        Geographic Region for the Years 2015 & 2030P (includes
        corresponding Graph/Chart)                                      II-17
       Online Streaming (VOD) Emerges as a Threat to DVRs               II-17
        Table 10: Rapidly Growing Demand for Video on Demand
        Services Casts a Long Shadow of Threat on the DVRs Market by
        Accelerating the Technology’s Obsolesce: World VOD Service
        Revenues (in US$ Million) for the Years 2016 & 2020 by
        Geographic Region (includes corresponding Graph/Chart)          II-18
      Competitive Landscape                                             II-19
       List of Top Digital Video Recorders (DVRs) and Their Key
        Features                                                        II-19
      Market Outlook                                                    II-20

  2. PRODUCT OVERVIEW                                                   II-21
      Digital Video Recorders: A Conceptual Definition                  II-21
      Historic Background                                               II-21
       Hard-Disk Based DVRs                                             II-21
       Advent of Dual-Tuner DVRs                                        II-21
      DVR-Integrated Television Sets                                    II-22
      VESA-Compatible DVRs                                              II-22
      Network Attached Storage DVRs                                     II-22
      PC-based DVRs                                                     II-22
       Mac OS                                                           II-22
       Linux                                                            II-23
       Microsoft Windows                                                II-23
      Types of DVRs                                                     II-23
       Standalone Digital Video Recorders                               II-23
       Integrated Set-Top Digital Video Recorders                       II-23
       Remote Storage Digital Video Recorders                           II-24
      Key Media Shifting Concepts                                       II-24
       Timeshifting                                                     II-24
       Placeshifting                                                    II-24
       Format Shifting/Space Shifting                                   II-25

  3. PRODUCT INNOVATIONS/INTRODUCTIONS                                  II-26
      Dish Introduces Hopper 3 DVR                                      II-26
      Gracenote Introduces DVR Extend for Live Sports                   II-26
      Bright House Networks Introduces New DVR Service                  II-26
      Envivio Unveils New Cloud DVR Solution                            II-26
      Kaltura Unveils MediaX Cloud DVR Solution                         II-26
      Datatoys Launches New Airborne Video Recorder                     II-26
      Lifesize Launches Cloud-Based Recording                           II-26
      Time Warner Cable Launches Enhanced DVR                           II-27
      Anvato Launches New Cloud DVR Capabilities                        II-27
      TeleEye Expands its VN Range of HD DVRs                           II-27
      Stipte Introduces New Cloud DVR Services                          II-27
      Opera Mediaworks Launches Add-to-DVR Technology                   II-27
      TiVo Launches New Over-the-Air DVR                                II-27
      Comcast Introduces X1 DVR with Cloud Technology                   II-27
      Channel Master Introduces New DVR+ Model                          II-27
      Zicom Launches Hybrid Mini DVR                                    II-28
      Mobiscope Introduces New Cloud DVR Service                        II-28
      Seneca Launches New Network Video Recorder                        II-28
      Zenverge Introduces New Streaming DVR                             II-28
      Philo Introduces New Cloud Based DVR Service                      II-28
      Concurrent Introduces Multi-Screen Network DVR Services           II-28
      ADB Launches Hybrid Cable DVR                                     II-28
      Safety Vision Introduces New Sentinel DVR Monitor                 II-28
      Sparsh® Unveils New QHD DVRs                                      II-29
      TiVo Unveils New DVR                                              II-29
      Channel Master Launches New DVR Solution                          II-29
      Time Warner Rolls Out New Enhanced DVR                            II-29
      CP Plus Introduces New 64-Channel DVR in India                    II-29
      Hauppauge Unveils HD Video Recorders                              II-29

  4. RECENT INDUSTRY ACTIVITY                                           II-30
      Rovi to Acquire TiVo                                              II-30
      Samsung Techwin America Adopts New Name                           II-30
      Infinova to Take Over Swann Communications                        II-30
      ZAP Chooses ARRIS APEX3000 to Deliver Network DVR Services        II-30
      Arris Acquires Motorola Home                                      II-30

  5. FOCUS ON SELECT PLAYERS                                            II-31
      Alcatel-Lucent S.A. (France)                                      II-31
      Arris Group, Inc. (US)                                            II-31
      AT&T, Inc. (US)                                                   II-32
      Broadcom Corporation (USA)                                        II-33
      Cisco Systems Inc. (US)                                           II-33
      Comcast Corporation (US)                                          II-34
      DISH Network Corporation (US)                                     II-34
      Echostar Corporation (US)                                         II-35
      Koninklijke Philips N.V. (The Netherlands)                        II-35
      LG Electronics, Inc. (South Korea)                                II-36
      Motorola Mobility (US)                                            II-36
      NAGRAVISION SA (Switzerland)                                      II-37
      Panasonic Corporation (Japan)                                     II-37
      Technicolor (France)                                              II-38
      Time Warner Cable, Inc. (US)                                      II-38
      TiVo, Inc. (US)                                                   II-39
      Verizon Communications, Inc. (US)                                 II-40

  6. GLOBAL MARKET PERSPECTIVE                                          II-41
      Table 11: World Recent Past, Current and Future Analysis for
      Digital Video Recorders by Geographic Region - US, Canada,
      Japan, Europe, Asia-Pacific (excluding Japan), and Rest of
      World Markets Independently Analyzed with Number of Households
      in Thousand for Years 2015 through 2022 (includes
      corresponding Graph/Chart)                                        II-41

      Table 12: World Historic Review for Digital Video Recorders by
      Geographic Region - US, Canada, Japan, Europe, Asia-Pacific
      (excluding Japan), and Rest of World Markets Independently
      Analyzed with Number of Households in Thousand for Years 2009
      through 2014 (includes corresponding Graph/Chart)                 II-42

      Table 13: World 14-Year Perspective for Digital Video
      Recorders by Geographic Region - Percentage Breakdown of
      Number of Households for US, Canada, Japan, Europe,
      Asia-Pacific (excluding Japan), and Rest of World Markets for
      Years 2009, 2016 and 2022 (includes corresponding Graph/Chart)    II-43


 III. MARKET

  1. THE UNITED STATES                                                  III-1
      A.Market Analysis                                                 III-1
        Outlook                                                         III-1
        DVRs Revolutionize Video Consumption                            III-1
         Table 14: Average Daily DVR Viewing Time (in Minutes) Per
         Person in the US (includes corresponding Graph/Chart)          III-1
        Ownership Pattern of DVR Homes                                  III-2
         Table 15: DVR Households in the US (2015E): Percentage
         Breakdown of Number of DVRs Owned (includes corresponding
         Graph/Chart)                                                   III-2
        Digital Trend Impacts DVRs Too                                  III-2
         Table 16: DVR Penetration in the US (2015E): Percentage
         Breakdown of Number of DVR Households for Standard
         Definition DVR and High Definition DVR (includes
         corresponding Graph/Chart)                                     III-2
        DVRs Facilitate Parental Control over Children’s Viewing
         Pattern & Control                                              III-2
        DVRs Fail to Ebb Live TV Viewing                                III-3
        Product Launches                                                III-3
        Strategic Corporate Developments                                III-6
        Key Players                                                     III-7
      B.Market Analytics                                                III-14
        Table 17: US Recent Past, Current and Future Analysis for
        Digital Video Recorders Analyzed with Number of Households
        in Thousand for Years 2015 through 2022 (includes
        corresponding Graph/Chart)                                      III-14

        Table 18: US Historic Review for Digital Video Recorders
        Analyzed with Number of Households in Thousand for Years
        2009 through 2014 (includes corresponding Graph/Chart)          III-15

  2. CANADA                                                             III-16
       Market Analysis                                                  III-16
        Table 19: Canadian Recent Past, Current and Future Analysis
        for Digital Video Recorders Analyzed with Number of
        Households in Thousand for Years 2015 through 2022 (includes
        corresponding Graph/Chart)                                      III-16

        Table 20: Canadian Historic Review for Digital Video
        Recorders Analyzed with Number of Households in Thousand for
        Years 2009 through 2014 (includes corresponding Graph/Chart)    III-17

  3. JAPAN                                                              III-18
      A.Market Analysis                                                 III-18
        Outlook                                                         III-18
        Panasonic Corporation - A Key Player                            III-18
      B.Market Analytics                                                III-19
        Table 21: Japanese Recent Past, Current and Future Analysis
        for Digital Video Recorders Analyzed with Number of
        Households in Thousand for Years 2015 through 2022 (includes
        corresponding Graph/Chart)                                      III-19

        Table 22: Japanese Historic Review for Digital Video
        Recorders Analyzed with Number of Households in Thousand for
        Years 2009 through 2014 (includes corresponding Graph/Chart)    III-19

  4. EUROPE                                                             III-20
      A.Market Analysis                                                 III-20
        Outlook                                                         III-20
        Eastern Europe: Favorable Growth Prospects                      III-20
      B.Market Analytics                                                III-21
        Table 23: European Recent Past, Current and Future Analysis
        for Digital Video Recorders by Country/ Region - France,
        Germany, Italy, UK, and Rest of Europe Markets Independently
        Analyzed with Number of Households in Thousand for Years
        2015 through 2022 (includes corresponding Graph/Chart)          III-21

        Table 24: European Historic Review for Digital Video
        Recorders by Country/ Region - France, Germany, Italy, UK,
        and Rest of Europe Markets Independently Analyzed with
        Number of Households in Thousand for Years 2009 through 2014
        (includes corresponding Graph/Chart)                            III-22

        Table 25: European 14-Year Perspective for Digital Video
        Recorder by Country/Region - Percentage Breakdown of Number
        of Households for France, Germany, Italy, UK, and Rest of
        Europe Markets for Years 2009, 2016 and 2022 (includes
        corresponding Graph/Chart)                                      III-23

  4a. FRANCE                                                            III-24
      A.Market Analysis                                                 III-24
        Outlook                                                         III-24
         Table 26: Average Daily DVR Viewing Time (in Minutes) Per
         Person in France (includes corresponding Graph/Chart)          III-24
        Select Key Players                                              III-24
      B.Market Analytics                                                III-26
        Table 27: French Recent Past, Current and Future Analysis
        for Digital Video Recorders Analyzed with Number of
        Households in Thousand for Years 2015 through 2022 (includes
        corresponding Graph/Chart)                                      III-26

        Table 28: French Historic Review for Digital Video Recorders
        Analyzed with Number of Households in Thousand for Years
        2009 through 2014 (includes corresponding Graph/Chart)          III-26

  4b. GERMANY                                                           III-27
      A.Market Analysis                                                 III-27
        Outlook                                                         III-27
         Table 29: Average Daily DVR Viewing Time (in Minutes) Per
         Person in Germany (includes corresponding Graph/Chart)         III-27
      B.Market Analytics                                                III-27
        Table 30: German Recent Past, Current and Future Analysis
        for Digital Video Recorders Analyzed with Number of
        Households in Thousand for Years 2015 through 2022 (includes
        corresponding Graph/Chart)                                      III-27

        Table 31: German Historic Review for Digital Video Recorders
        Analyzed with Number of Households in Thousand for Years
        2009 through 2014 (includes corresponding Graph/Chart)          III-28

  4c. ITALY                                                             III-29
      A.Market Analysis                                                 III-29
        Outlook                                                         III-29
         Table 32: Average Daily DVR Viewing Time (in Minutes) Per
         Person in Italy (includes corresponding Graph/Chart)           III-29
      B.Market Analytics                                                III-29
        Table 33: Italian Recent Past, Current and Future Analysis
        for Digital Video Recorders Analyzed with Number of
        Households in Thousand for Years 2015 through 2022 (includes
        corresponding Graph/Chart)                                      III-29

        Table 34: Italian Historic Review for Digital Video
        Recorders Analyzed with Number of Households in Thousand for
        Years 2009 through 2014 (includes corresponding Graph/Chart)    III-30

  4d. THE UNITED KINGDOM                                                III-31
      A.Market Analysis                                                 III-31
        Outlook                                                         III-31
        Leading DVR Market in the UK                                    III-31
         Table 35: Average Daily DVR Viewing Time (in Minutes) Per
         Person in the UK (includes corresponding Graph/Chart)          III-31
      B.Market Analytics                                                III-32
        Table 36: UK Recent Past, Current and Future Analysis for
        Digital Video Recorders Analyzed with Number of Households
        in Thousand for Years 2015 through 2022 (includes
        corresponding Graph/Chart)                                      III-32

        Table 37: UK Historic Review for Digital Video Recorders
        Analyzed with Number of Households in Thousand for Years
        2009 through 2014 (includes corresponding Graph/Chart)          III-32

  4e. REST OF EUROPE                                                    III-33
      A.Market Analysis                                                 III-33
        Outlook                                                         III-33
         Table 38: Average Daily DVR Viewing Time (in Minutes) Per
         Person in Spain (includes corresponding Graph/Chart)           III-33
        Product Launches                                                III-33
        Key Players                                                     III-33
      B.Market Analytics                                                III-35
        Table 39: Rest of Europe Recent Past, Current and Future
        Analysis for Digital Video Recorders Analyzed with Number of
        Households in Thousand for Years 2015 through 2022 (includes
        corresponding Graph/Chart)                                      III-35

        Table 40: Rest of Europe Historic Review for Digital Video
        Recorders Analyzed with Number of Households in Thousand for
        Years 2009 through 2014 (includes corresponding Graph/Chart)    III-36

  5. ASIA-PACIFIC                                                       III-37
      A.Market Analysis                                                 III-37
        Outlook                                                         III-37
        Product Launches                                                III-37
        LG Electronics, Inc. (South Korea) - A Key Player               III-37
      B.Market Analytics                                                III-38
        Table 41: Asia-Pacific Recent Past, Current and Future
        Analysis for Digital Video Recorders Analyzed with Number of
        Households in Thousand for Years 2015 through 2022 (includes
        corresponding Graph/Chart)                                      III-38

        Table 42: Asia-Pacific Historic Review for Digital Video
        Recorders Analyzed with Number of Households in Thousand for
        Years 2009 through 2014 (includes corresponding Graph/Chart)    III-39

  6. REST OF WORLD                                                      III-40
      A.Market Analysis                                                 III-40
        Outlook                                                         III-40
        Corporate Development                                           III-40
      B.Market Analytics                                                III-40
        Table 43: Rest of World Recent Past, Current and Future
        Analysis for Digital Video Recorders Analyzed with Number of
        Households in Thousand for Years 2015 through 2022 (includes
        corresponding Graph/Chart)                                      III-40

        Table 44: Rest of World Historic Review for Digital Video
        Recorders Analyzed with Number of Households in Thousand for
        Years 2009 through 2014 (includes corresponding Graph/Chart)    III-41


 IV. COMPETITIVE LANDSCAPE

     Total Companies Profiled: 59 (including Divisions/Subsidiaries - 65)

     The United States (37)
     Canada (1)
     Japan (2)
     Europe (7)
     - France (2)
     - Germany (1)
     - Rest of Europe (4)
     Asia-Pacific (Excluding Japan) (17)
     Africa (1)
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