This report analyzes the Global market for Haptics in US$ Million. The report provides separate comprehensive analytics for Taiwan, China, and South Korea. Annual estimates and forecasts are provided for the period 2012 through 2020. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based on public domain information including company URLs. The report profiles 26 companies including many key and niche players such as -
AAC Technologies Holdings Inc.
Artificial Muscle, Inc.
CyberGlove Systems LLC
The era of tactile computing has resulted in tactile interaction becoming an integral part of the interface design process of electronic devices. Defined as touch based sensory perceptions of texture, temperature, and other physical attributes of an object in a virtual environment, haptic feedback is poised to emerge into the future of human computer interface. Human interaction with computer applications and systems will be dominated by the science of touch largely due to a host of physiological and emotional reasons. The touchscreen due to its operational simplicity and high utility has gained widespread adoption and today has become almost ubiquitous in smartphones and tablets. The advent of touch screen has greatly contributed towards the simplicity of using advanced electronic devices. Unlike traditional mechanical switches and buttons, touchscreens however do not provide tangible tactile feedback against selection of buttons. This inherent lack of tactile feedback in touchscreens provides the perfect business case for haptic tactile feedback.
I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS Study Reliability and Reporting Limitations I-1 Disclaimers I-2 Data Interpretation & Reporting Level I-2 Quantitative Techniques & Analytics I-3 Product Definitions and Scope of Study I-3 II. EXECUTIVE SUMMARY 1. INDUSTRY OVERVIEW II-1 A Quick Primer II-1 Key Market Trends, Drivers & Issues II-2 Proliferation of Mobile Internet Drives the Need for Haptic Feedback in Mobile Devices II-2 Opportunity Indicator II-3 Table 1: Global Penetration of Active Mobile Broadband Subscriptions (In %) by Geographic Region for the Year 2013 (includes corresponding Graph/Chart) II-3 Skyrocketing Mobile Video Usage Drives the Business Case for Haptics II-3 Opportunity Indicator II-4 Table 2: Worldwide Mobile Video Data (2013 & 2018): Breakdown of Traffic Volumes (In Terabytes per Month) by Geographic Region (includes corresponding Graph/Chart) II-4 Tactile Computing Revolution Opens a New Window of Opportunity for Haptics II-5 Haptics Emerges As a Key Strategy for Product Differentiation II-5 UltraHaptics to Bring In a New Era of Touchless Touch Screens II-6 Demand for HD Haptics Grows in Parallel to the Need to Enhance User Experience II-6 Wearable Haptics to Make the First Cut Impact on Healthcare II-7 Opportunity Indicator II-8 Table 3: World Market for Wireless Sports & Fitness Devices (2013 & 2020): Breakdown of Sales (In 000 Units) by Product Type - Wireless Sports & Fitness Devices, Wireless Remote Health Monitoring Devices, and Wireless Professional Healthcare Devices (includes corresponding Graph/Chart) II-8 Possible OEM Adoption of Morphing Touch Screen Technology to Fuel Future Growth II-8 Proliferation of Touchscreens, Touch Surfaces & Their Inherent UI Limitations Amplify Interest in Haptics II-9 Opportunity Indicators II-10 Table 4: Touch Screen Penetration (In %) in the Global Mobile Phones, Notebook PC, All-In-One PCs, and Tablet Phones Markets for the Years 2013 & 2016E (includes corresponding Graph/Chart) II-10 Adoption of Touch Screens in Public Shared Devices: An Attractive Opportunity for Growth II-11 Haptic Technology Boosts Gaming Experience to a New Level II-11 Rise in Mobile Gaming Opens a Lucrative Niche for Haptics in the Gaming Industry II-12 Emerging Market Opportunities in Key Application Areas II-12 Developments in Robotic Technology Powers Demand for Haptics II-12 Opportunity Indicators II-14 Table 5: Global Market for Medical Robotics (2013 & 2018): Breakdown of Sales (In US$ Million) by Geographic Region (includes corresponding Graph/Chart) II-14 Table 6: World Market for Industrial Robotics (2013 & 2017): Breakdown of Sales (In Units) by Geographic Region (includes corresponding Graph/Chart) II-14 Table 7: World Procurement Spending (In US$ Million) On Unmanned Aerial Vehicles (UAVs): Breakdown by Geographic Region for the Year 2014E (includes corresponding Graph/Chart) II-15 Increasing Activity in Nuclear Power Sector to Power Growth in the Haptics Market II-15 Opportunity Indicator II-16 Table 8: World Nuclear Power Industry (2013 & 2017): Breakdown of Power Generated in Billion Kilowatt-hours (kWh) by Geographic Region (includes corresponding Graph/Chart) II-16 Haptics in the Military & Defense Sector: A Review II-16 Intelligent Automotive Technologies to Spur Demand for Haptics in the Automotive End-Use Sector II-17 Robotic Surgery, Medical Prosthetics & Simulated Training Drive Adoption of Haptics in the Healthcare Sector II-18 Strong Focus on Industrial Automation Drives Interest in Haptics II-19 Development of New Generation Automated Aircrafts Drives Demand for Haptics in Commercial Flight Simulation Equipment II-20 Haptics Set to Revolutionize Molecular Biology & Cellular Research II-21 Market Outlook II-21 2. TECHNOLOGY OVERVIEW II-22 Haptics: A Definition II-22 Types of Haptic Feedback: II-22 Tactile Feedback: II-22 Force Feedback: II-22 First Generation Haptics II-22 Second Generation Haptics: II-22 Third Generation Haptics: II-23 Fourth Generation Haptics: II-23 Advantages of Using Haptics II-23 Reduction in Work Time: II-23 Realistic Modeling of Virtual World: II-23 Realism II-23 Enhances Confidence and Effectiveness in Medicine: II-24 Challenges in Haptics Usage II-24 Energy Consumption Issues II-24 Aesthetics and Design Constraints II-24 Dimension Constraints II-24 Design Complexity II-24 Personnel Training II-24 Cost II-25 Implementation Issues II-25 Notable Technology Developments: II-25 Piezoelectric Actuators Emerge as the Preferred Choice II-25 Reverse-Electrovibration Technology Creates Ripples II-25 Surface Coverage Haptics: A New Technology in the Making II-25 Redux’s Bulldog: A Preview of What’s to Come! II-26 Haptics: Technology Enablers II-26 Inertial Actuation: II-26 Piezo Actuation: II-26 Surface Actuation: II-26 Lateral Actuation: II-26 Electro-Active Polymer Actuation: II-27 Bending Wave Actuation: II-27 Capacitive Electrosensory Interface (CEI): II-27 3. RECENT INDUSTRY ACTIVITY II-28 Immersion Finalizes Licensing Agreement with Tokai Rika II-28 University of Guelph and Hyphen Finalize Technology Sharing Agreement II-28 Immersion Extends Haptic Technology to Sharp II-28 Samsung Inks Licensing Agreement with Immersion II-28 NTT DOCOMO's Tablet Implements HD Reverb Software of Immersion II-28 Texas Instruments Collaborates with Immersion for Introducing Two Integrated Amplifiers II-28 HiWave Enters into a Worldwide Distribution Agreement with RS Components II-29 Geomagic Takes Over Sensable’s Haptics and 3D Design Businesses II-29 Immersion’s Haptic Solution to Enhance the Design of Kia Sedan II-29 Immersion Solution Provides Haptic-Enabled Interface for DOCOMO MEDIAS Smartphone and Tablet II-29 Immersion’s Haptic Solution Delivers High-Definition Haptic Effects in Pantech Element Tablet II-29 Immersion Announces Fujitsu Smartphone Featuring Haptic Technology II-29 Synaptics to Design a Touchscreen Incorporating Tactile Feedback on Smartphone II-29 AAC Acoustic Technologies Becomes AAC Technologies Holdings Inc II-30 Immersion Partners Texas Instruments on New Hi-Fidelity Haptic Reference Design II-30 Immersion Inks Licensing Agreement with BMS II-30 Synaptics Enters into Collaboration with Google II-30 4. PRODUCT/TECHNOLOGY INNOVATIONS II-31 Novasentis Unveils Clic® Family of Actuators for Localized Haptics II-31 Fujitsu Launches Prototype Tablet with Haptic Feedback II-31 Mide Technology Launches SHIVR™ Range of Piezoelectric Haptic Actuators II-31 Immersion Rolls Out Haptic Muse Application on Google Play II-31 Bayer MaterialScience Announces ViviTouch™ for Consumer Electronics II-31 Immersion Integrates Haptic SDK with Three Game Development Platforms II-31 Johnson Electric Expands the Haptic Actuator Range II-31 Microsoft Envisions New 3D Touchscreen with Haptic Feedback II-32 Texas Instruments Develops DRV2667 II-32 Texas Instruments Launches DRV2605 II-32 Texas Instruments Launches MSP430™ Microcontrollers II-32 Senseg Launches First Ever Feelscreen Product II-32 HiWave Introduces Farina™ Platform II-32 Harris Corporation Launches RedHawk™ II-32 Cypress Semiconductor Launches Programmable Radio-on-a-Chip- User Interface II-33 Fujitsu Launches Raku-Raku Smart Phone II-33 Immersion Rolls Out Updated Haptic Development Platform II-33 Immersion Introduces HD Integrator with High Fidelity Haptic Capabilities II-33 Samsung Rolls Out Samsung Galaxy with Auto Haptic Feature II-33 Apple Introduces Layered Haptics System II-33 Johnson Electric Introduces the New HA110 Haptic Actuator II-33 Microchip Introduces New Controllers for Haptic Feedback II-33 IDT Successfully Demonstrates First Ever Touch-Over-AUX Embedded DisplayPort 1.3 (eDP™)-based TCON II-34 IDT Launches First Multi-Touch Single Layer Touch Screen Controller IC II-34 Atmel Announces Integration of Haptics Technology to QTouch Capacitive Touch Controllers II-34 KDDI Recreates Sensation of Buttons on Touchscreen Phone (Japan) II-34 Inspired Launches Sophisticated Multi-Win-Roulette 4.0 II-34 Texas Instruments Launches DRV8662 Piezo Haptic Driver II-34 Senseg Introduces Feel Screen Haptic Touchscreen Displays II-34 5. FOCUS ON SELECT PLAYERS II-35 AAC Technologies Holdings Inc. (China) II-35 Artificial Muscle, Inc. (US) II-35 CyberGlove Systems LLC (USA) II-35 Entact Robotics (Canada) II-36 Ergos-Technologies (France) II-36 Force Dimension (Switzerland) II-36 Geomagic Inc., (USA) II-37 Haption SA (France) II-37 Immersion Corporation (USA) II-38 Moog Inc. (USA) II-39 MPB Technologies Inc. (Canada) II-39 Murata Manufacturing Co., Ltd. (Japan) II-39 Novint Technologies Inc. (USA) II-40 Novasentis, Inc. (US) II-40 Quanser Inc. (Canada) II-40 Redux ST (UK) II-41 Reachin Technologies AB (Sweden) II-41 Senseg (Finland) II-42 Tactus Technology, Inc. (USA) II-42 Tangible Haptics, LLC (USA) II-42 Tactical Haptics, LLC (US) II-42 6. GLOBAL MARKET PERSPECTIVE II-43 Table 9: Global Recent Past, Current & Future Analysis for Haptics by Geographic Region - Taiwan, China and South Korea Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2012 through 2020 (includes corresponding Graph/Chart) II-43 Table 10: Global 15-Year Perspective for Haptics by Geographic Region - Percentage Breakdown of Value Sales for Taiwan, China and South Korea Markets for Years 2012, 2014 & 2020 (includes corresponding Graph/Chart) II-44 Table 11: Global Recent Past, Current & Future Analysis for Haptics by End-Use Application - Mobile Phones, Tablet PCs, Desktop & Notebook PCs and Other Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2012 through 2020 (includes corresponding Graph/Chart) II-45 Table 12: Global 15-Year Perspective for Haptics by End-Use Application - Percentage Breakdown of Value Sales for Mobile Phones, Tablet PCs, Desktop & Notebook PCs and Other Markets for Years 2012, 2014 & 2020 (includes corresponding Graph/Chart) II-46 Table 13: Global Recent Past, Current & Future Analysis for Haptics by Technology - Piezoelectric Actuators, Linear Resonant Actuators (LRAs) & Eccentric Rotating Mass (ERM) and Other Markets Independently Analyzed with Annual Sales Figures in US$ Million for Years 2012 through 2020 (includes corresponding Graph/Chart) II-47 Table 14: Global 15-Year Perspective for Haptics by Technology - Percentage Breakdown of Value Sales for Piezoelectric Actuators, Linear Resonant Actuators (LRAs) & Eccentric Rotating Mass (ERM) and Other Markets for Years 2012, 2014 & 2020 (includes corresponding Graph/Chart) II-48 7. KEY MARKETS PERSPECTIVE II-49 7a. TAIWAN II-49 A.Market Analysis II-49 Market Overview II-49 B.Market Analytics II-50 Table 15: Taiwan Recent Past, Current & Future Analysis for Haptics Market Independently Analyzed with Annual Sales Figures in US$ Million for Years 2012 through 2020 (includes corresponding Graph/Chart) II-50 7b. CHINA II-51 A.Market Analysis II-51 Chinese Touch Module Manufacturing: An Overview II-51 Strategic Corporate Development II-51 AAC Acoustic Technologies Becomes AAC Technologies Holdings Inc II-51 AAC Technologies Holdings Inc. - A Key Chinese Player II-51 B.Market Analytics II-52 Table 16: Chinese Recent Past, Current & Future Analysis for Haptics Market Independently Analyzed with Annual Sales Figures in US$ Million for Years 2012 through 2020 (includes corresponding Graph/Chart) II-52 7c. SOUTH KOREA II-53 A.Market Analysis II-53 Government Support Bodes Well for the South KoreanMarket II-53 Strategic Corporate Development II-53 Immersion’s Haptic Solution to Enhance the Design of Kia Sedan II-53 B.Market Analytics II-54 Table 17: South Korea Recent Past, Current & Future Analysis for Haptics Market Independently Analyzed with Annual Sales Figures in US$ Million for Years 2012 through 2020 (includes corresponding Graph/Chart) II-54 III. COMPETITIVE LANDSCAPE Total Companies Profiled: 26 (including Divisions/Subsidiaries - 26) The United States (14) Canada (3) Japan (1) Europe (7) - France (2) - The United Kingdom (1) - Rest of Europe (4) Asia-Pacific (Excluding Japan) (1)